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Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore

by Rachel Layne

It may be tempting to write off TikTok, the highly scrutinized social media app whose cat clips and dance videos propelled it to the mainstream. However, business leaders could learn valuable lessons about engaging consumers from the world's most-used platform, says Shikhar Ghosh in a case study.

Deion Sanders' Prime Lessons for Leading a Team to Victory

by Avery Forman

The former star athlete known for flash uses unglamorous command-and-control methods to get results as a college football coach. Business leaders can learn 10 key lessons from the way 'Coach Prime' builds a culture of respect and discipline without micromanaging, says Hise Gibson.

Let's Talk: Why It's Time to Stop Avoiding Taboo Topics at Work

by Avery Forman

Few people enjoy talking about succession plans, performance problems, and pay, but sometimes you must. Christina Wing offers five rules for navigating thorny conversations in the workplace, and makes the case for tackling even sensitive topics, like age, health, and politics.

How Used Products Can Unlock New Markets: Lessons from Apple's Refurbished iPhones

by Rachel Layne

The idea of reselling old smartphones might have seemed risky for a company known for high-end devices, but refurbished products have become a major profit stream for Apple and an environmental victory. George Serafeim examines Apple's circular model in a case study, and offers insights for other industries.

Beyond Goals: David Beckham's Playbook for Mobilizing Star Talent

by Avery Forman

Reach soccer's pinnacle. Become a global brand. Buy a team. Sign Lionel Messi. David Beckham makes success look as easy as his epic free kicks. But leveraging world-class talent takes discipline and deft decision-making, as case studies by Anita Elberse reveal. What could other businesses learn from his ascent?

Slim Chance: Drugs Will Reshape the Weight Loss Industry, But Habit Change Might Be Elusive

by Lane Lambert

Medications such as Ozempic, Wegovy, and Mounjaro have upended a $76 billion industry that has long touted lifestyle shifts as a means to weight loss. Regina Herzlinger says these drugs might bring fast change, especially for busy professionals, but many questions remain unanswered.

Psychological Pricing Tactics to Fight the Inflation Blues

by Jay Fitzgerald

Inflation has slowed from the epic rates of 2021 and 2022, but many consumers still feel pinched. What will it take to encourage them to spend? Thoughtful pricing strategies that empower customers as they make purchasing decisions, says research by Elie Ofek.

What Will It Take to Confront the Invisible Mental Health Crisis in Business?

by Kara Baskin

The pressure to do more, to be more, is fueling its own silent epidemic. Lauren Cohen discusses the common misperceptions that get in the way of supporting employees' well-being, drawing on case studies about people who have been deeply affected by mental illness.

Checking Your Ethics: Would You Speak Up in These 3 Sticky Situations?

by Michael Blanding

Would you complain about a client who verbally abuses their staff? Would you admit to cutting corners on your work? The answers aren't always clear, says David Fubini, who tackles tricky scenarios in a series of case studies and offers his advice from the field.

From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World

by Avery Forman

What do Steve Jobs and Sarah Breedlove have in common? Through a series of case studies, Robert Simons explores the unique qualities of visionary leaders and what today's managers can learn from their journeys.

With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees

by Jay Fitzgerald

Subscriptions are available for everything from dental floss to dog toys, but are consumers tiring of monthly fees? Elie Ofek says that subscription revenue can provide stability, but companies need to tread carefully or risk alienating customers.

Advancing Black Talent: From the Flight Ramp to 'Family-Sustaining' Careers at Delta

by Lane Lambert

By emphasizing skills and expanding professional development opportunities, the airline is making strides toward recruiting and advancing Black employees. Case studies by Linda Hill offer an inside look at how Delta CEO Ed Bastian is creating a more equitable company and a stronger talent pipeline.

Layoffs Can Be Bad Business: 5 Strategies to Consider Before Cutting Staff

by Ben Rand

Many companies are quick to reduce headcount when economic headwinds appear, but they risk weakening their businesses. A case study by Sandra Sucher explores the hidden costs of layoffs.

How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money?

by Ben Rand

It seems like anything is possible with generative AI right now. But how will companies profit from those big ideas? Andy Wu breaks down the potentially painful tradeoffs that tech firms might face as artificial intelligence enters its next phase.

(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

by Jay Fitzgerald

Generative AI has captured the collective imagination for the moment, eclipsing the once-hyped metaverse. However, it's not the end of virtual reality. A case study by Andy Wu and David Yoffie lays out the key challenges immersive 3D technology must overcome to be truly transformative.

What Kind of Leader Are You? How Three Action Orientations Can Help You Meet the Moment

by Ben Rand

Executives who confront new challenges with old formulas often fail. The best leaders tailor their approach, recalibrating their "action orientation" to address the problem at hand, says Ryan Raffaelli. He details three action orientations and how leaders can harness them.

This Company Lets Employees Take Charge—Even with Life and Death Decisions

by Annelena Lobb

Dutch home health care organization Buurtzorg avoids middle management positions and instead empowers its nurses to care for patients as they see fit. Tatiana Sandino and Ethan Bernstein explore how removing organizational layers and allowing employees to make decisions can boost performance.

3 Ways to Gain a Competitive Advantage Now: Lessons from Amazon, Chipotle, and Facebook

by Michael Blanding

Remember the Sony Librie? Some people considered it superior to Amazon's Kindle, but it didn't end up the market leader. Rebecca Karp breaks down three methods that companies use to create more value than their rivals—an edge that can make all the difference.

A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have To?

by Dina Gerdeman

Larry Miller committed murder as a teenager, but earned a college degree while serving time and set out to start a new life. Still, he had to conceal his record to get a job that would ultimately take him to the heights of sports marketing. A case study by Francesca Gino, Hise Gibson, and Frances Frei shows the barriers that formerly incarcerated Black men are up against and the potential talent they could bring to business.

Why Business Leaders Need to Hear Larry Miller's Story

by Jamal Meneide

VIDEO: Nike executive Larry Miller concealed his criminal past to get a job. What if more companies were willing to hire people with blemishes on their records? Hise Gibson explores why business leaders should give the formerly incarcerated a second chance.