Music Final Exam

5.0 (1 review)

Get a hint

American Culture

Click the card to flip 👆

1 / 155

By the early 1970s the majority of americans had grown weary of the military conflict in Vietnam
Oil crisis in 1973
Economic inflation
Women's liberation
Growing synicism about politics
-Watergate hearings
-The resignation of President Richard Nixon in 1974
Popular music remained the target of conservative politicans and commentators

American Culture

The market for popular music became focused on two main categories
-New generation of teenagers
-Adults aged twenty five to forty

Nostalgie for the so called golden age of the 1950s american

film american graffiti
Broadway musical and film grease
TV series happy days

The End of the Counterculture for Rock fans

Deaths of leading figures in rock music
-jimi hendrix and Janis Joplin
-Jim morrison of the doors
Breakup of the Beatles
-Paul McCartney officially dissolved the business partnership on december 31 1970

Technology and the music business

Corporate cnosolidation during the 1970s
-six huge corporations were responsible for over 8- percent of record sales in the united states by the end of the decade

Technology and the music busi

The recording industry became riskier during the 1970s
The recording industry came to depend on a relatively small number of million selling platinum LPs to make a profit
A small number of multiplatinum superstars negotiated multimillion dollar contracts with the major record companies
Independent labels accounted for onle one of every ten records sold in the early 1970s

Technology

Eight track tapes and cassette tapes developed in the 1960s became increasingly popular in the early 1970s
Radio Shack 8 track commercial
-by 75, sales of prerecorded tapes accounted for almost one third of all music sales in the united states
The recording industry was increasinly impelled to present more choices for its customers
-dozens of specialized types of popular music and subgenres of rock music emerged

Radio

The top 40 playlist format dominated AM radio
-Professional programmin consultant provided lists of records that had done well in other parts of the country
-Radio playlists became more and more restricted making it difficult for bands without the backing of a major label to break into the top 40
=The primary medium for rock was FM radio

AOR

Album Orientated rock
Aimed at white males aged thirteen to twenty five
-Generally exculded black artists
-Featured hard rock bands such as led zeppelin and deep purple and art rock bands such as king crimson Emerson lake and palmer and pink floyd

Commercial Mainstream

Pop rock
Adult contemporary
Singer songwriters
Soft soul a slick variety of rhythm and blues with lush orchestral accompaniment
Country pop a soft style of rock lightly tinged wtih country music influences
Bubble gum cheerful songs aimed mainly at a preteen audience
Disco a form of dance music popular in the late 1970s characterized by elaborate studio production and an insistent beat

African American Artists during the 1970s

Artists such as James Brown and Aretha Franklin found it more difficult to penetrate the pop and rock dominated top 40 charts
Motown Records no longer enjoyed dominance of the crossover market
Many of the black performers who were featured on AM radio and the top 40 charts specialized in soft soul

The Philadelphia Sound

One of the most commercially successful forms of soul music during the 1970s
Produced by Kenny Gamble and Leon Huff and performed by groups such as the OJays and Harold Melvin and the Blue Notes
These groups had a great crossover success in the 1970s

The Tin Pan Alley tradition of Songwriting

Songs from the Tin Pan Alley tradition continued to be popular during the 1970s
The first number on single of the 1970s was a throwback to the brill building era of the early 1960s raindrops keep fallin on my head. performed by former country singer BJ Thomas
The song was featured on the sountrack to the film Butch Cassidy and the Sundance Kid
Composed by Hal David and Burt Backarach

Country Music and the Pop mainstream

Glen Campbell
Worked with western swing bands in the southwest as a teenager
Mover to los Angeles in 1958 where he developed a career as a session guitarist and vocalist
A member of the Wrecking Crew
Toured with the Beach boys
Starting in the late1960s he had a string of crossover hits on the country and pop charts
In 1969 he began hosting his own network TV series The Glem Campbell Goodtime Hour

Charlie Rich The "Silver Fox"

Born in arkansas
-Talented jazz and blues pianist
Began as a member of the group of rockabilly performerd at Sam philips Sun records
Switched to pop oriented country music ny the 1960s and scored a series of number one crossover hits during the mid 1970s
Won the country music association CMA award for entertainer of the year in 1974
Use the string and choir follow the example of the nashville sounds of the 60's

Music Final Exam

Students also viewed