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Domestic sales of Splatoon 3 for Nintendo Switch surpass 3.45 million in first three days
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Unless I'm missing somenthing, by virtue of having surpassed Animal Crossing this has become the fastest selling game of all time in Japan.
EDIT: I checked and it is indeed the biggest launch of all time in Japan. AC:NH was the previous record holder.
EDIT2: let's take a moment to recognize the talent (and massive drip) of the Squid Research Lab host, aka Hisashi Nogami [on the right in the picture].
Started working with Nintendo as a character designer for Yoshi's Island, he then co-created and co-directed Animal Crossing, helped create the Mii Channel on Wii and then as head of EPD 5 was the head of development for Splatoon.
He created the 2 biggest IPs of "new Nintendo".
I live in Japan … it’s bloody EVERYWHERE. They have Splatoon 3 melon-berry bread in the 7-11s!
I’ve even seen grown men, like 50s, playing the game in the subways and at coffee shops right next to 13 year olds. It’s wildfire here, you can’t escape it even at the remote shrines.
I can't fault them. I'm a grown-ass man and am absolutely loving Splatoon 3.
This is why I love Japan.
They really go hard on the fandoms. I went to Japan with my mates at the height of season 1 attack on titan. Everywhere you'll see someone repping the scout's cloak thingy. Or on akihabara posters of the show that are like 6 storeys tall and half as wide on the sides of buildings. The characters wpuld spruik cans of drink in commercials playing everywhere
They do because it’s an actually pretty insular culture, and frankly … what else is there to do? Japan is beset by several problems and a few are a high work/high burnout which means work hard, play harder. Low incentive to start families, very high cost of real estate, isolation and loneliness across all age groups, etc.
People here often turn to vices such as smoking, alcohol, promiscuity and yes gambling, obsessive collecting and video games.
Did you go to the dragon quest themed Lawson's?
Meanwhile English-speaking Twitter today is back to “if you’re an adult who plays video games you’re depressed. The only valid activity is hustling to make money”.
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I don't have a Twitter but felt the same about deleting my Facebook/Instagram. Have not looked back
I have 0 idea what you're talking about despite being a frequent Twitter user so I feel like I'm making good choices with the circles I'm following...
How I always feel when I see people make those comments. My twitter is just full of nsfw and art. Even with some of the influencers, it never really gets into those "hot takes" territories
2.75% of the japanese population bought Splatoon 3 within 3 days. That's insane. In terms of domestic sales it might be the fastest-selling game per capita. For comparison, an american game would have to sell around 9.1 million copies in the US within 3 days. A chinese game would have to sell nearly 39 million copies.
EDIT : typo
You're probably right, it is probably the biggest per capita (save maybe some weird outlier) - GTAV sold 16 million copies in its first five days, but that's split across all the regions it was sold in, so I'd be surprised if ~9 million of those were just American sales.
I wouldn't. It's basically America: the game 😂
That title belongs to this treasure.
Erm Rockstar are based in Edinburgh you know
Splatoon is like how monster hunter was here before MH:World blew up in the west.
Like it has a solid following over here but it's like a call of duty popular over there.
Jesus, I knew Splatoon was the go-to shooter franchise in Japan and knew this was gonna open big there. I was thinking it was gonna be around the 1.7 to 1.9 million mark come Thursday when we get the famitsu sales data. So it breaking Animal Crossing's record as the fastest-selling game in Japan is very shocking.
It's not the go to shooter, it's pretty much the go to video game. Splatoon 2 already dethroned DQ and MH as the most popular franchise
Dairy queen?
I know you might be joking or meming but DQ means Dragon Quest.
I'd be interested to see how it stacks up against 荒野行動, Apex, and Fortnite, because those are all still HUGELY popular here.
Wow, nothing against Splatoon, but I didn't expect that game, out of all other games, to become the fastest selling in Japan
ACNH had the help of the pandemic to get people to buy and play that type of game, what helped Splatoon surpass ACNH?
It's a great game and very fun.
I mean, a lot of games are great and fun, what made Splatoon 3 different?
Splatoon had all the ingredients to be a hit in Japan when the original release. A kid friendly multiplayer shooter that's cartoony, colorful, urban, unique gameplay, fantastic soundtrack, the sealife aspect. It was very fresh (lol) and marketable. For being an entirely new IP on Wii U it was a complete success. The portable aspect of Switch and the fact that Switch actually sold systems only skyrocketed its popularity with Splatoon 2.
I think a lot of people sleep on Splatoon just because the aesthetic and overall feel of the game looks like it's made for kids, but it's legitimately one of the best competitive shooters out there and one of the only few games in the industry (not counting VR) that uses motion aiming as its main mechanic, and boy does it do it very well.
From a gameplay stance, the importance of inking the ground/walls so that you have much better maneuverability opens up complex ways to strategize and move around your opponents that I haven't seen in any video game since the first Titanfall. The fast-paced mobility in that game because of the ink also creates some crazy almost action-anime like fights where you have to play close attention to your opponent's movements unless you want them to suddenly feel like they just teleported behind you. Keep in mind that the enemy can also deny that movement by just cutting your path off with their own ink and vice versa, and this is something you always have to be aware of because otherwise you may just end up getting out-inked and surrounded by enemy ink which slows you down to a crawl leaving you vulnerable.
The multiple different types of weapons and the many sub-varieties of each type changes squad dynamics and how you approach going against the other team, as well as how you cooperate with your own team. And most of the weapons feel pretty unique, as opposed to something like the typical M4 vs AK47 in most modern FPS.
Overall, the polished and precise aiming system of the motion controls, the beautiful and unique aesthetic and soundtrack, the highly competitive and team-based gameplay mixed in with the solid single player campaign, and to top it off, just about anyone regardless of age has a place in the game, makes it one of the best shooters out right now.
It's a damn shame that some people will never try it just because it looks like a kid's game though.
just a guess but, people love multiplayer games. But some multiplayer games takes long to finish and a pain especially if you are losing(like MOBAs), splatoon only takes few minutes per session, good for quick play in-between whatever you are doing. Add in appealing character design, collectible fashion and an online hub to socialize/show off your collection.
Good at all levels. Little Timmy can have fun painting the floor, playing around in the lobby's, and looking at the memes. More hardcore can get into the ranked mode which easily sits among the greatest of competitive shooters.
Not too dissimilar from smash bros.
As someone living in Japan, I feel like the release was really hyped up by Nintendo with all the little merch and collaboration with convenience stores and such. I usually don't notice first party Nintendo game launches outside the internet before they're released.
Also, Splatoon 2 was pretty much the go to game for me and a few of my friends to play online. Most of them work so much that they don't have the time to devote to "true" shooters, and now that I think about it, the ones I play with are all women, so the game's aesthetics might jibe with this demography more.
Fully fleshed out videogame, has a ton of great modes to absorb time, has amazing visual design and aesthetics, is the most fleshed out of any of the 3 splatoon releases with a great map list, tons of great qol changes, over 40 unique weapons available, and easily the best story mode yet, on a very popular console, and doesn't have any of the scummy predatory bullshit all Other AAA releases have been played with the past 15 years?
Also an insanely addicting gameplay loop that only gets better with all the tweaks they do to it?
It's a sequel to one of the best selling games of all time in Japan and it's the best game in the series.
Tbh. I think that’s the underrated part of the game. Many outside of Japan don’t recognize how great and fun it is. “A lot of games are great and fun”, except that there really isn’t that many.
In Japan, culturally, the atheistic of splatoons doesn’t decrease adoption and gamers are free to evaluate the game mechanics and story for what it is where as outside of Japan, many discount the game purely based on the art style alone.
Splatoon has one of the strongest campaigns for a shooter. Imo, a very well balanced and supported pvp (in splatfest) and throw salmon run on top for an arena pve mode and it’s as good as it gets as a 4v4 shooter game.
If any of the preferred shooters such as Valorant, overwatch, apex, fortnite has what splatoons have, it would easily dominate over the other ones.
Splatoon sells well in Japan. It appeals alot over there.
I think what sets it apart from other shooters is that kills are clearly never the goal. It's unique in the sense that you can be horrible against other players, but you can still be a great asset to your team if you now how to maneuver and cover ground.
bruh the pandemic never ended
For a brief minute I thought AC:NH was some Assassin's Creed: New Hampshire that I had not heard about.
for some context, these are the biggest Nintendo Switch retail launches in Japan prior to Splatoon 3 (
I'm not sure if retail = physical + download cards butthe 3.45 million figure is 100% physical + digital as mentioned by Nintendo in the press release itself):Animal Crossing: New Horizons - 1,880,626
Pokemon Legends: Arceus - 1,424,657
Pokemon Brilliant Diamond / Shining Pearl - 1,395,642
Pokemon Sword / Shield - 1,364,544
Monster Hunter: Rise - 1,302,132
Super Smash Bros. Ultimate - 1,238,358
Splatoon 2 - 670,955
Pokemon Let's Go Pikachu / Eevee - 664,198
Super Mario Odyssey - 511,625
Momotara Dentetsu: Showa, Heisei, Reiwa mo Teiban! - 345,697
source
edit: as confirmed by u/tuna_pi & u/DoctorDazza in the replies and Video Game Charts on Twitter, retail sales do indeed mean boxed + digital sales
Video Game Charts on Twitter has shared the Top 30 of the best first week sales recorded by Famitsu since 1995 (physical only) and has stated that this is the best video game launch ever in Japan as it surpassed Animal Crossing New Horizon's launch numbers
here are some of the first week sales that Splatoon 3 has surpassed:
Pokemon Black / White (NDS, 2010) - 2,637,285
Final Fantasy VIII (PS1, 1999) - 2,504,044
Dragon Quest IX (NDS, 2009) - 2,343,440
Dragon Quest VIII (PS2, 2004) - 2,236,881
Monster Hunter Freedom 3 (PSP, 2010) - 2,146,467
Pokemon X/Y (3DS, 2013) - 2,096,050
Final Fantasy VII (PS1, 1997) - 2,034,879
Final Fantasy IX (PS1, 2000) - 1,954,421
Pokemon Sun / Moon (3DS, 2016) - 1,905,107
Animal Crossing: New Horizons (NWS, 2020) - 1,880,626
Off topic but taking a peek at the rest of that twitter account and seeing the PS4/5 game sales in Japan in comparison to the switch sales is insane. Like I’ve seen it mentioned before the attach rate is pretty bad but some of those sales numbers are straight up abysmal. Makes me curious and concerned how FF7 Rebirth and FFXVI will end up doing in Japan if the scalping/supply issue isn’t figured out
Yup I think FFXVI and FF7 Rebirth should be the ultimate test to see where Playstation is at in Japan. Those plus the next Monster Hunter will likely be the biggest Japanese games, the system sees for the domestic market over there.
Is Final Fantasy really that big for Japan? Strikes me as more niche than DQ.
FF is definitely big, but it had less cultural impact domestically than Dragon Quest did where it is very much a traditional thing that connects through multiple generations. FF by comparison is a bit more diverse in their main entries, but also receives the benefit and risks with also having alot of entry-points for different audiences to participate in; you can take a look at this 2019 poll made by Japan's biggest TV-network NHK of viewers's favourite FF-games and sub-categories, and their most popular games are quite varied in setting, character, gameplay and player-bases's demographics, and where each game pretty much has its own cultural momentum while sharing the FF-franchise's name.
FF16 isn’t releasing for another 9 months so I think at that point the PS5 supply chain issues will be less significant.
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You say that but I've seen how a few nwer games released for both platforms perform on the 5 vs the 4. The difference is remarkable
I think download cards count as physical, Kirby's dream buffet had one and it was on the Famitsu charts.
They usually are counted as physical even though technically are digital. I think it's due to being physically sold in stores/Konbini and thus are counted that way due to how stock is managed.
even if that figure is halved thats still selling more then pokemon, the most popular franchise in the world. that's just impressive
Alright, that's absolutely INSANE numbers then. A DQ launch is almost a national holiday in Japan. I see Splatoon is likely going to be that way soon as well.
Where is BoTW?
187,379 from March 3-5 and 44,483 from March 6-12 according to Media Create
That's pretty insane considering I remember bundle sales in the US at the time. I got the console and game and SD card and carrying pack all for $350.
Pretty sure it sold gangbusters here. I wonder why not in Japan
Zelda surprisingly enough is actually much more popular in the west than in Japan from what I have heard. It is considered pretty niche there.
People often forget just how big of a franchise Splatoon is at this point especially in Japan. The first two titles did gangbusters so it only made sense that a game that was releasing during the height of Splatoon as a brand and during PEAK Switch saturation would go absolutely buckwild.
And for good reason too. There's quite literally nothing else like Splatoon in the market and so it has firmly cemented itself as an immense flagship franchise for Nintendo.
Edit: Like man. Japanese brands have their products participate as Splatfest choices. The Miku-esque live concerts of the idols are consistently sought after. It's a god damn cultural phenomenon.
I've never tried Splatoon, but I live in Japan and see ads for it everywhere, including some collab they have with 711 now where they have different Splatoon themed sweets and other food, which are really easy to find since they're like purple and shit. Some of my coworkers also keep talking about it.
The 7/11 collab is just the tip of the iceberg. I went to Aeon on the weekend and it was decked out in Splatoon stuff.
I don't know your co-workers keep talking about the food tho, it tastes awful. I much preferred the Mario ones from last year.
Oh I meant they kept talking about the game and being excited for its release, not about the food. I didn't try the food yet myself although I'm a bit curious.
I might just be a huge nerd for splatoon but I really recommend it!! The storymode is fantastic (you don't have to play the other games to understand) though the bosses are admittedly really easy. And it's pretty much like every other shooter game ever, except maybe the fact that it's 3rd person
I literally had a WiiU with only one game, Splatoon, for an entire 6 months (before i moved to somewhere more crowded and got Smash Bros).
literqply a third of wii u owners had splatoon
It was the best game on there IMO. MK8 and Smash 4 were good, but most of my time on the Wii U was spent getting my ass kicked by Japanese schoolchildren on Splatoon.
I'm always more surprised how Splatoon isn't bigger in the rest of the world. They are incredibly fun and addictive games.
Splatoon 2's sales outside Japan's are higher than any single-platform Zelda game's total sales outside of Breath of the Wild. It's still incredibly popular globally.
Isn't botw multiplatform?
Technically yes. But realistically, I'd bet more people own it on Switch than even own a WiiU.
Splatoon 2 sold more than 7m copies outside of Japan.
Underrated gem
Truly the Celeste of Nintendo games
They're an indie company. It's hard for them to get attention sometimes
just like the witcher 3.
In the West peope do a lot of PC gaming, which has a variety of crazy multiplayer shooters.
It still does well but most fps players go for call of duty or some battle royal
Doesn't it require a subscription on top of the price of the game? Coming from PC gaming where we put all the money in the hardware instead.
Only the Nintendo Switch Online subscription, which is (unfortunately) standard for consoles nowadays. At $20 a year, it's a better deal compared to Xbox or PS5.
As others have said, the online services that Nintendo offers are horrid. However, it’s also important to note that Free to play games on the other consoles don’t require you to have PS+ or Xbox live.
And people who would typically play games like Splatoon have a lot of other free to play options available.
Nintendo Online service is trash tier even when it was free.
Nintendo still doesn’t have that many notable games to play online, on top of really terrible base online services.
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I mean Splatoon 2 has sold 13 million on the Switch alone. Vanguard has sold roughly the same after a year.
Would probably be a 20-25 million seller as a multiplat game though.
So..play it on your big TV?
Not just in the market, but the medium itself. The way it marries map control, ammo, movement, and ballistics in a single unified system is nothing short of sublime. It is a pinnacle of game design.
I regard it as a keystone franchise for shooters, on the level of Quake, Tribes, Counter-Strike, and Team Fortress.
It doesn't just stop there either. The world and style of the game is married incredibly well with its gameplay. Splatoon just oozes the right amount of urban coolness, cute childish whimsy, and bizarrely unique marine theming to make everything so timeless.
It's honestly insane how they got a homerun in their very first swing and the devs immediately understood that they already got everything right, they just needed to add onto it with each new installment.
Apparently, the theming wasn't even decided on until relatively late in development.
The primary gameplay of the original was mostly developed using a variety of placeholder assets such as plain blocks, bunnies, and even Mario characters because the team couldn't decide on a theme that would make sense for ink-based combat until they came up with idea of using squids.
It’s kind of surprising as you’d figure that’d be one of the first things you think of when you think ink
Nintendo’s always been a very gameplay-first company. Designers there make lots of small prototypes like that to try and find fun mechanics, and then the ones that stick have a chance to become full games.
It’s so funny that the most natural-seeming solution didn’t come to them immediately. Just shows how much making games is an iterative and collaborative process.
That's not uncommon for Nintendo. They perfect gameplay first, then find a theme that works with that design last. That's the opposite of how most devs work. Most will make a story/characters first, then make the gameplay work with it.
Damn, is it that awesome? I've never played Splatoon but I've been eyeing Splatoon 3 hard. The colors and customization look so fun. I usually only play shooters with a mouse though, but I did hear the motion controls were apparently good?
Does the game give you good hero moments? Where you can make a badass play and flank the enemy, or something like that? I've been trying to watch a lot of