The premiere of “Taylor Swift: The Eras Tour” took over The Grove in Los Angeles on Wednesday evening, shutting down storefronts in the open-air shopping mall and transforming the AMC Theaters multiplex into an event space for a star-studded evening.
Though traditional studios initially attempted to court Swift to distribution rights for “The Eras Tour,” the singer elected to instead take an alternate approach by partnering with AMC Theaters as a distributor. The cinema chain is releasing the concert film across Cinemark and Regal chains as well, along with independent venues. The move prompted some studios to scramble their release calendars, to give fall releases space from the blockbuster in the making.
“The Eras Tour” is set to hit theaters this weekend. Global ticket sales already exceed $100 million, setting the release up to swiftly become the highest-grossing concert film of all-time.
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Beyoncé Knowles-Carter and Taylor Swift a
Image Credit: Getty Images for TAS Beyoncé Knowles-Carter and Taylor Swift at the premiere of “Taylor Swift: The Eras Tour.”
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Beyoncé Knowles-Carter and Taylor Swift
Image Credit: Getty Images for TAS Beyoncé Knowles-Carter and Taylor Swift at the premiere of “Taylor Swift: The Eras Tour” in Los Angeles at The Grove.
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Taylor Swift
Image Credit: AFP via Getty Images Taylor Swift arrives for the “Taylor Swift: The Eras Tour” concert movie world premiere at AMC The Grove in Los Angeles, California.
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Taylor Swift
Image Credit: Getty Images for TAS Taylor Swift poses with fans outside her premiere for her “Eras” concert movie.
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“Taylor Swift: The Eras Tour” Concert Movie World Premiere
Image Credit: Getty Images LOS ANGELES, CALIFORNIA – OCTOBER 11: Taylor Swift attends the “Taylor Swift: The Eras Tour” Concert Movie World Premiere at AMC The Grove 14 on October 11, 2023 in Los Angeles, California. (Photo by Matt Winkelmeyer/Getty Images)
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Taylor Swift
Image Credit: Matt Winkelmeyer/Getty Images Taylor Swift with the dancers and band from her “Taylor Swift: The Eras Tour” concert movie.
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Taylor Swift
Image Credit: Getty Images Taylor Swift with her bandmates, dancers, crew and co-stars from the “Taylor Swift: The Eras Tour” concert movie.
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Taylor Swift and Sam Wrench
Image Credit: Matt Winkelmeyer/Getty Images Taylor Swift and documentary director Sam Wrench at The Grove in Los Angeles for the premiere.
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Taylor Swift
Image Credit: Getty Images Taylor Swift attends the “Taylor Swift: The Eras Tour” Concert Movie World Premiere at AMC The Grove.
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Taylor Swift
Image Credit: AFP via Getty Images Close up of Taylor Swift at the premiere of her documentary “Taylor Swift: The Eras Tour.”
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Maren Morris
Image Credit: Getty Images Maren Morris attends “Taylor Swift: The Eras Tour” concert movie in Billini black heels at The Grove in Los Angeles.
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Mariska Hargitay
Image Credit: Getty Images Taylor Swift’s famous inspiration behind the naming of her cat Olivia, (after her ‘Law And Order: SVU’ character Olivia Benson).
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Simu Liu and Allison Hsu
Image Credit: Getty Images Simu Liu and Allison Hsu smile at the “Taylor Swift: The Eras Tour” Concert Movie World Premiere.
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Jennifer Meyer
Image Credit: Getty Images Jennifer Meyer poses on the red carpet at Taylor Swift’s big premiere.
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Molly Sims
Image Credit: Getty Images Molly Sims wears a Taylor Swift shirt to the “Era” concert movie premiere.
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Becca Tilley and Hayley Kiyoko
Image Credit: Getty Images Becca Tilley and Hayley Kiyoko hold hands on the red carpet for the premiere of “Taylor Swift: The Eras Tour.”
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Rick Caruso
Image Credit: Getty Images Owner of The Grove (where the premiere is being hosted) and former Mayoral candidate of Los Angeles Rick Caruso at the Taylor Swift premiere.
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Owenn
Image Credit: Getty Images Owenn poses for pics at the “Taylor Swift: The Eras Tour” premiere.
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Katie Conway
Image Credit: Getty Images Katie Conway on the red carpet before the premiere of ‘Taylor Swift: The Eras Tour.’
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Shelby Young
Image Credit: Getty Images Young attends “Taylor Swift: The Eras Tour” Concert Movie World Premiere at AMC The Grove.
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TETRIS
Image Credit: Getty Images TETRIS wears rainbow fringe on the “Eras” Concert Movie tour.
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Fortune Feimster
Image Credit: Getty Images Fortune Feimster smiles on the Taylor Swift red carpet.
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Flavor Flav
Image Credit: Getty Images Flavor Flav stops for pics.
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Jenna Davis and Violet McGraw
Image Credit: Getty Images Jenna Davis and Violet McGraw attend “Taylor Swift: The Eras Tour” Concert Movie World Premiere.
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‘Eras’ Posters Outside the Grove
Image Credit: Getty Images Posters for the “Taylor Swift: The Eras Tour” concert movie.