Fresh. Flavor. Forward.
Immerse yourself in a place where bold ideas are sought after, where all are encouraged to bring their personal flourish. Here, innovation is a way of life. In this city, the beat flows, together we’re dancing to the rhythm. Forward. Now, it's your turn to grab hold of that energy, where you'll remember not just the meals or the celebrations or the uncommon coast. What you'll remember is how we made you feel. Come experience Milwaukee–where fresh meets fearless every day.
Fest Then Rest
The City of Festivals invites you to party with us for less this year! Uncover the magic of Milwaukee’s 100+ festivals, and level up your travel experience with exclusive hotel deals and overnight stays designed to help you have the fest…
Art 64
Experience art outdoors June 7 & 8 at Discover Wauwatosa's ART 64, a free two-day bracket-style live performance painting tournament in the Village of Wauwatosa.
Bravo’s “Top Chef” serves up new flavors this season when host Kristen Kish joins head judge Tom Colicchio and perennial judge Gail Simmons at the judges’ table as they head to the Midwest to call…
Good Things Brewing Season 2
After an Emmy-nominated first season, Good Things Brewing is back for a second season. Watch as a new group of influential Milwaukeeans take us on adventures through The Good Land with host, David Caruso.
Find Your Perfect Park Day in Milwaukee
With an endless variety of amenities and views, the world-class Milwaukee County Parks system promises wide-open green spaces for much-deserved R&R — no matter what…
Mother's Day in Milwaukee 2024
Mother’s Day is less than a week away! Whether you’ve had the day marked in your calendar for months, and you’re looking for the perfect finishing touch to…
New in MKE: Sportsbook Potawatomi Casino | Hotel
The Midwest’s largest retail sports betting venue is now open, and it’s right here in Milwaukee! Potawatomi Casino | Hotel’s latest 6,500 sq. ft. two-story…
2024 Milwaukee Admirals Playoffs
Postseason hockey is back in Milwaukee! After a heartbreaking 2023 season finale in the Western Conference Finals, the Milwaukee Admirals are back this season, looking like a…
NFL Draft 2025: Milwaukee to Green Bay in a Day
The pick is in. With the first pick…in the 2025 NFL Draft…You select…Milwaukee, Wisconsin! That’s right, Green Bay is on the clock for next…
Summer Festival Guide 2024
Fest Year Ever Your Guide to a Summer in the City of Festivals With close to 200 festivals year-round, Milwaukee is known around the country as the City of Festivals. From the…
Milwaukee Bucks 2024 Playoffs - Round 1
The Bucks are back, and the Deer are ready to make their run at the franchise’s third NBA championship all-time as the third seed in the Eastern Conference. Led by…
Visit Milwaukee's Refreshed Brand Colors
Welcome to the new era of Visit Milwaukee. Welcome to a new look and feel that can be described in just three words: Fresh, flavor, forward. This is a brand for the city, by the…
414 Day in Milwaukee 2024
In Milwaukee, it’s all 4 1 and 1 4 all on 414 Day. A day mirroring the city’s area code (414), on April 14 every year, Milwaukee swells to a fever pitch in a grand…
2024 Milwaukee Film Festival
In a world where four classic Milwaukee theaters open their doors for 15 days of action, drama and comedy, only one film fest can bring the very best in cinematic wonder to the…
Only the Best Will Do
You can take Milwaukee's flavors home with you thanks to these area shops. Find the perfect wine to pair with your meal at Corvina Wine Company. If you aren’t a wine…
Q&A with Chef and Bravo's "Top Chef" Guest Judge Dane Baldwin
Dane Baldwin is the chef and owner of The Diplomat in Milwaukee's Lower East Side neighborhood, and the 2022 James Beard Foundation's Best Chef in the Midwest…
Baird Center Public Open House
- May 18, 2024
- Baird Center
MAIFEST: GLUTEN-FREE FESTIVAL
- May 19, 2024
- Lakefront Brewery, Inc.
Milwaukee Makers Market
- May 19, 2024 - November 17, 2024
- Ivy House
Brew City Classics
Click a bottle to start your experience
Whether you're a first-time visitor or a frequent traveler to the city, cheers to uncovering the extraordinary experiences that make Milwaukee truly remarkable.