Myeongdong Shopping Street - All You Need to Know BEFORE You Go (2024)
Myeongdong Shopping Street
Myeongdong Shopping Street
4.5
NeighborhoodsPoints of Interest & Landmarks
12:00 AM - 11:59 PM
Monday
12:00 AM - 11:59 PM
About
This busy shopping district is famous for its beauty and skincare products, along with many popular Korean and international fashion brands. Hit the shops early for fewer crowds and stay till late for food and entertainment. The street is lined with food vendors selling Korean street food and there are a number of popular Korean restaurants in the area. The area's central location also makes it a convenient base when visiting Seoul. And it's not just shopping. You can also catch a traditional performance at one of the many theaters and check out the Myeongdong Cathedral. – Tripadvisor
Duration: 2-3 hours
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The area
Neighborhood: Myeongdong / Namdaemun
Arguably Seoul’s most famous neighborhood and undoubtedly one of its most popular, Myeongdong takes shopping and eating to new heights, with hundreds of shops, restaurants, and cafes all stacked on top of one another. The rise in popularity of Korean cosmetics, fashion, and more has made this area a must-see for visitors who come and marvel at Myeongdong’s often frenetic pace and energy. Lotte and Shinsaegae’s massive department stores are also popular draws for both Korean and luxury products. The department stores, just like Myeongdong’s streets, are crowded around the clock. Myeongdong’s many street food carts are also immensely popular for their inexpensive and quirky offerings (French-fry-encrusted corn dogs, anyone?). The neighborhood’s popularity, as well as its close proximity to other popular sights and neighborhoods, makes it one of Seoul’s most popular places to stay.
How to get there
  • Myeong-dong • 5 min walk
  • Euljiro 1-ga • 5 min walk
See what travelers are saying
  • tcakoh
    Singapore, Singapore99 contributions
    4.0 of 5 bubbles
    Glad to be back here
    It's nice to see Myeongdong bustling again after the pandemic. Shops have changed and some shops have changed their locations. Need to re-orientate myself. It's a good place to go for shopping and eating street food
    Visited June 2023
    Traveled with family
    Written June 16, 2023
  • Alicia F
    6 contributions
    5.0 of 5 bubbles
    A must visit shopping sensation
    So unlike anything I have experienced in the United States or Mexico. The shopping area was phenomenal! If you go one direction you will find all kids clothes, another direction offers purses (probably knock offs), and yet another offers cosmetics! If given more time I wanted to come back to visit this area again.
    Visited June 2023
    Traveled solo
    Written June 22, 2023
  • Klare
    Singapore16 contributions
    5.0 of 5 bubbles
    Best walking street for Korean Cosmetics lovers
    This is the best place for shopping for korean cosmetics, most the retail shop offer tourist tax refund above ₩30,000. During the night time, there are tons of korean street food to explore. Highly recommended for first time visitor or shopaholic.
    Visited May 2023
    Traveled with friends
    Written June 29, 2023
  • Luv_ Rachmaninoff_No2
    Irvine, California96 contributions
    5.0 of 5 bubbles
    So vibrant & lively
    Myeong-dong is one of our favorite places to visit each time we’re in Seoul. We traveled extensively and there’s no other place like this, so vibrant & lively. There are so many streets that will take you a few days to walk around which are filled with street food vendors, K-Beauty shops, many offering tax-free purchases, infinite number of restaurants and many clothing & souvenirs shops. It’s conveniently located near a few subway stops and near Namsaemun market. It’s a MUST place to visit when in Seoul!
    Visited June 2023
    Traveled with family
    Written July 3, 2023
  • William M
    Manila, Philippines51 contributions
    5.0 of 5 bubbles
    Vibrant
    Visited Namdaemun Market and Myeongdong in the same day as they were close to each other. The streets were filled with many people walking around shopping for many fashion, beauty, and souvenir shops. Street foods are also present in the area. Definitely a place for shopping beauty items.
    Visited April 2023
    Traveled with family
    Written July 8, 2023
  • Heng
    Singapore, Singapore3,736 contributions
    4.0 of 5 bubbles
    Great place but not what it used to be, somehow
    Something is different since the last I was here - pre Covid. The crowd are still there, but the excitement has reduced. The street food are still there, but it lost the Korean feel. The shops are there but the people are somewhere else. Don’t get me wrong, myeongdong is still one of the first places you have to visit when first in Seoul. Vibrant, energetic, fun, colorful. Just wished that this is my first visit.
    Visited December 2022
    Traveled with family
    Written July 17, 2023
  • bob2bkk
    Bangkok, Thailand5,981 contributions
    4.0 of 5 bubbles
    High energy shopping area
    Located in the city hall area, actually right across from the main Lotte Department Store is The Myeongdong shopping area. It is a high energy and busy complex of many criss crossing streets with very many stores both brand name and smaller local stores. You will find a plethora of cosmetic shops sometimes one after the other. You should be able to satisfy all your shopping needs and eating needs also as the area has hundreds of restaurants and coffee and tea shops. Yes, McDonald's and Starbucks are there. The Myeongdong Cathedral also located there.
    Visited July 2023
    Traveled with friends
    Written August 25, 2023
  • Michalis V
    Athens, Greece235 contributions
    4.0 of 5 bubbles
    Crowded and colorful street food and shopping
    Not only shopping, strew food too. Colorful, crowded, impressive. Take your time, stroll around both the main street and the small roads, shop, grad a snack. Our hotel was just around the corner and we visited repeatedly. Never disappointed!!
    Visited September 2023
    Traveled as a couple
    Written September 13, 2023
  • BellaBlack8
    California82 contributions
    5.0 of 5 bubbles
    My beautiful Myeongdong ❤️
    This is one of the must-see areas in Seoul Korea, I just loved it ! You find tones of souvenir, beauty, phones accessories, gadgets and cute items shops, food stores and Korean markets and of course street food everywhere you look from sweet treats to salty variety.We spent hours moving here and there trying out foods and ending the tour with a visit to one of the biggest Daiso stores (my favorite brand!) If you are into skin care and beauty products Myeongdong is a heavenly destination.There is also an underground market below the shopping street you can get there from the main subway station.We traveled twice the 1st time was in october and the second in July.we spent 2 months total in South Korea and so I got plenty of time to discover most of it and experienced the Myeongdong phenomenon many time! You can also buy akin care products with cheap prices. Just dont forget your passport or at least a photo of it .
    Visited July 2023
    Traveled with family
    Written September 18, 2023
  • Minju Kim
    Cheongju, South Korea1 contribution
    4.0 of 5 bubbles
    Myeongdong Shopping Street
    In Myeongdong Shopping Street in which there are more foreigners than Koreans, I could hear various languages. There are many food stalls on the streets, so it is good to try many kinds of street food such as Korean food. The streets were filled with many people walking around shopping for many fashion, beauty, and souvenir shops. It is the sights to shop for beauty products. But there are so many people on the street that it's hard to pull over. If you go to Seoul, I recommend it because it's a good place to see at least once.
    Visited October 2023
    Traveled with family
    Written October 6, 2023
These reviews are the subjective opinion of Tripadvisor members and not of TripAdvisor LLC. Tripadvisor performs checks on reviews.

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Yi Qin
Singapore, Singapore205 contributions
5.0 of 5 bubbles
Jan 2020 • Friends
We always book our stay near the myeongdong shopping street because of the convenience and the endless food and shopping options it offers. You can find all the famous korean cosmetic brands there and the shops and streets are always crowded, especially at night. The street food there is a must try and we highly recommend the spicy fish cake, hotteok( sweet korean pancake), Gimbap for an authentic korean experience.
Written March 14, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Marga B
Pasig112 contributions
5.0 of 5 bubbles
Jan 2020
Although it was fun to eat the street food, I found it better to eat in some random Korean BBQ restaurant. What makes this place are the makeup and beauty stores. My goodness you will never realize how much skin care and hair care you need (or think you need) until you enter one of these stores. My personal favorite was Tony Moly. If you aren't careful you can blow you entire budget on that street.
Written January 27, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Husain M Husain
Manama, Bahrain319 contributions
5.0 of 5 bubbles
Nov 2019
It was the best thing that my hotel was near myeongdong shopping street, where you can experience the city life in Korea. The street is so active and has so many shops, from skin care, clothing, music, gift shops & etc.

Also, street food is available everywhere on this street. international fast food and coffee shops are available as well.
Written March 30, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Lee Shearer
Singapore, Singapore33 contributions
4.0 of 5 bubbles
Feb 2020 • Couples
A must visit when coming to Seoul.Pros- Spacious walkways as compared to say Taipei's street/night markets. 2) Comestic, fashion and foodstuff for snacking relatively affordable. 3) Easily reached via Seoul Metro Stn of Eujiro 1 ga n Myeongdong.4) Wide range of hotels to suit one's budget arnd the area. Cons-1) Their street food are quite pricey for a night market.Average arnd 3000 won for just about any finger food and taste just about average. 2- Can get lost easily as most places in there looks very similar. Nonetheless, a must visit when travelling to Seoul.
Written February 17, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Deanosaur89
Edmonton, Canada2,287 contributions
4.0 of 5 bubbles
Dec 2023 • Couples
We spent a lot of time in this area looking at souvenirs and snacking. There are quite a few inexpensive shops to get souvenirs at and we found a highlight in the area was the HBAF almonds which even have their own store in the area.

After 5 pm the street really comes alive when lots of food stalls move in to prepare all kinds of food. There was a good variety but some highlights were the coconut shrimp and the candied fruit. You could spend a couple of hours in this area and even more if you find a good restaurant or cafe. Closest metro is Myeondong.
Written December 19, 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

jh s
9 contributions
3.0 of 5 bubbles
Feb 2020
the male street vendors make spitting or grunting noises and stare at people with impure, cynical and aggressive eyes. the female street vendors are loud brazen harpies who love to mess with people. depressing.

it used to be a historical place but not much sign of that anymore.
Written February 16, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

197gabes
Singapore, Singapore137 contributions
3.0 of 5 bubbles
Oct 2023 • Family
Nothing really special. Just a concentration of retail shops, street stalls and eateries targeting the tourist crowd. It is probably easier to find a foreigner than a local at this space.
The main reason this place failed to impress is that there is a lack of infrastructure to support the tourist crowd. There is no proper map, directional signs of the place, it lacks seats and trash bins.
There is a lack of variety in the items sold by the makeshift street stalls. Generally food items that are sold at one end can be found at the other end. (So don’t worry if you missed your favorite food item, very likely you can find it down the street again) Food choice is nothing to shout about, apart from a few odd stalls with unique offerings, most of the items sold can be found in other food street vendors in Asia.
Prices of the street food is another let down. For the same price that one fork out, one can probably get a decent bite at a sit down cafe.
The retail scene also face similar issue of having repeated brands concentrated at the same area. The place is a haven for all thing cosmetics but other then an odd fashion or souvenir shops there is very little else for shoppers.
The saving grace would be the food outlets. It’s scatter around (some are located above ground level) and there is something for all taste and preference.
If your main objective is to shop for cosmetics products then this place is ideal. But if the intention is to experience local street food, it may be better to spend the time and money on authentic Korean food at the various food market around the city for a better experience.
Written October 16, 2023
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Kim
Dulwich Hill, Australia7 contributions
3.0 of 5 bubbles
Dec 2019 • Couples
If you plan on shopping for k-beauty here, make sure you come before 2pm. Once the markets start it gets crazy busy. On the first night we thought it was a novelty but we quickly realised that some of the food wasn't as cheap as we thought. Some of them vendors reheat food by using those gas flame lighters so they're not fresh off the grill or reheated on it. As well as it being unbelievably busy, there was rubbish everywhere, it was a bit of a turn off. Worth a visit if you're into k-beauty though but wouldn't come here just for the food stalls. There are some decent restaurants around too in the area.
Written January 27, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

dblim
Singapore, Singapore153 contributions
5.0 of 5 bubbles
Jan 2020 • Friends
You would already know Myeongdong is good for getting cosmetics and skincare products. Would recommend you to try the street food that come out only at night.

Also if you plan on getting face /body masks, this is the place to get as they are still cheaper than duty free. Not for all products but most.
Written January 19, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

Christie Nguyen
Sacramento, CA25 contributions
5.0 of 5 bubbles
Nov 2019 • Family
First time or frequent visitors, this place is a must! Street food stalls are by 4pm everyday until past midnight. Shops and shops and shops, and restaurants after restaurants, cafes and salons and OMG everything you need. If you can, visit this place weeknights, because it’s extremely packed on the weekend.
Written January 7, 2020
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.

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Myeongdong Shopping Street - All You Need to Know BEFORE You Go (2024)

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