Facebook Ad Boycott: Mark Zuckerberg Loses $7 Billion - Bloomberg

Mark Zuckerberg Loses $7 Billion as Companies Drop Facebook Ads

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Mark Zuckerberg just became $7.2 billion poorer after a flurry of companies pulled advertising from Facebook Inc.’s network.

Shares of the social media company fell 8.3% on Friday, the most in three months, after Unilever, one of the world’s largest advertisers, joined other brands in boycotting ads on the social network. Unilever said it would stop spending money with Facebook’s properties this year.