Princess Eugenie jets to Saudi Arabia to support sister Princess Beatrice

Princess Eugenie jets to Saudi Arabia to support sister Princess Beatrice

Princess Eugenie jets to Saudi Arabia to support sister Princess Beatrice

WATCH NOW: Princess Beatrice speaks at World Economic Forum

GB News
Dorothy Reddin

By Dorothy Reddin


Published: 29/04/2024

- 19:44

The sisters were photographed in Riyadh

  • Princess Beatrice spoke at the World Economic Forum
  • Princess Eugenie was photographed listening to her older sister
  • Have your say: What did you think of Princess Beatrice's words at the event? Just click the comment button above now

Princess Eugenie jetted to Saudi Arabia to support her sister Princess Beatrice.

Princess Beatrice, 35, spoke at the Open Forum: Meet the 21st Century Entrepreneurs event in Riyadh over the weekend.


The event, part of the World Economic Forum, hosted several speakers including the Princess of York.

The other speakers were Yara Ghouth, Maelle Gavet, Fahad bin Mansour bin Abdulaziz Al-Saud, Hisham Al-Falih, and Nabeel Koshak.

Princess Beatrice and Princess Eugenie

Princess Beatrice and Princess Eugenie pictured in Saudi Arabia

X / Amena Bakr

Princess Eugenie, 34, attended the event to hear her older sister speak in the discussion panel.

Beatrice spoke proudly on the panel about her involvement in the technological world.

She said: "The whole conversation around the social contract between business, entrepreneur and government is blending itself into this ecosystem.

"And you know, what I'm seeing as somebody that's been working with a lot of entrepreneurs is that they're really excited to take on this challenge."

Princess Beatrice

Princess Beatrice speaking at the World Economic Forum

World Economic Forum

The description for the event read: "With recent technological advancements, the ability to start and operate a business has become more accessible than ever.

"But what qualities distinguish successful entrepreneurs in the dynamic landscape of the 21st century?"

Princess Beatrice works at the software company Afiniti as its Vice President of Strategic Partnerships.

She is also the director of a company called BY-EQ, which she set up in 2022 under her work name, Beatrice York.

Princess Eugenie and Princess BeatricePrincess Eugenie and Princess Beatrice are not working royalsGetty
Princess Beatrice and Princess EugeniePrincess Beatrice and Princess Eugenie are incredibly closeGetty

This was also the name she used during her school days at St George's School in Ascot.

Beatrice recently attended a glitzy event at the Spotify London office, where she hosted a discussion about the future of technology.

The mother-of-one was joined at the VIP event by former Warner Bros Discovery boss Priya Dogra and Sakshi Chhabra Mittal, the founder of science-based meal delivery service Foodhak.

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