Advantages And Disadvantages Of Soft Drinks

We plan on creating these syrup flavors from all natural home grown ingredients found locally. The idea behind this is that we will produce fresh all natural syrups that the customer can openly pick from to customize their soda. Packing materials will also be a key resource that will need to be focused on. Multiple sized boxes and bottle holders will be needed for every order from six packs of soda to large quantities. We want to ensure that our customers stay satisfied with the product so it’s key that the product gets delivered to the destination by using strong and dependable packing materials.

The History of Dr. Pepper Katelin Eddy Freshman Technology January 25, 2016 My favorite drink is Dr.Pepper. The Dr. Pepper Snapple Group is the oldest manufacturer of soft drink concentrates and syrups in the United States. Dr. Pepper started being sold in 1885. It was manufactured in the Central Texas town of Waco. Dr. Pepper is a “ native Texan,” originating at Morrison’s old Corner Drug Store.

Dr.Pepper is a better soda brand than Coca Cola, because it has less caffeine and better flavors than Coke. Some people agree that Dr.Pepper has more sugar and doesn’t taste nothing like Coke. While others disagree that Coca Cola is a better Beverage. Because if you drank Dr.Pepper you can easily taste a bit of cherry in your mouth having your mouth smell like cherries. According to Debate.org an Investigator RacH3ll3 had mention that Dr.Pepper is a better drink stated,” Dr. Pepper taste better also it has less acid than coca cola.

¨Several critics questioned why the city was making proposal on sugary drinks a priority when some city schoolchildren have no physical education classes.¨ (Washington TImes) In New York, Mayor Bloomberg placed a law on the sizes of soda citizens are allowed to get. However, this caused a lot of controversy on whether the ban was good or bad. Despite the amount of people supporting the ban´s choice, the ban does have some downsides on it. It is not a good idea to limit the amount of a soda a person can purchase (or propose the ban) because it's not applying to all, it's taking rights away from people, and itś not a big deal.

Have you ever just wanted to have a soda at school? Have you ever been having a bad day at school and just want a nice cool, refreshing beverage, but then you realize… you’re at school? According to NY daily news “soda gets a bad rap for making us fat, rotting our teeth and even possibly making us depressed. But hey... it's not all bad news with the bubbly stuff.” A weird fact about soda is “soda is one of society’s favorite beverages.

With the constantly increasing paces of everyday life the search for an energy source, capable of boosting the human body to new limits by extending its endurance, continues. In the recent years a specific product, called an energy drink, has received much publicity worldwide. The energy drink is a highly caffeinated stimulant that is able to rise the performance of the human body. Many people consider it as a refreshment after a hard day’s work. What’s more one of the most frequently used cases of energy drinks is in combination with alcohol during parties.

Coca-Cola strives to utilize every strategy available to become successful whenever it launches its business in overseas markets. Pepsi seemed to have discovered Coca-Cola’s disadvantages and it was using them to check Coke’s dominance. The new market structure brought about cut throat competition between the two cola giants. However, the competition ate into a large chunk of the two companies’

The process of the product is essential in marketing. This determines the capability of the product to supply the demand of the consumers. Coca cola has a number of processes which involves bottling and labelling solutions. The important stage that coca cola consider is control of the company to get products at the agreed time and good quality and the last step they consider is the selling of beverage for target customers of distributors. Physical evidence

The term “soft drink” refers to any beverage with added sugar or other sweetener, and includes soda, fruit punch, lemonade and other sweetened powdered drinks, and sports and energy drinks. People who drink sugary beverages do not feel as full as if they had eaten the same calories from solid food, and studies show that people consuming sugary beverages don’t compensate for their high caloric content by eating less food. Sugar may be sweet but the health effects of sugar consumptions are not. Drinking large amounts of sugary beverages can often lead to serious health issues.

EXECUTIVE SUMMARY Coca-Cola, the product that has given the world its best-known taste was born in Atlanta, Georgia, on May 8, 1886. Coca-Cola Company is the world’s leading manufacturer, marketer and distributor of non-alcoholic beverage concentrates and syrups, used to produce nearly 400 beverage brands. It sells beverage concentrates and syrups to bottling and canning operators, distributors, fountain retailers and fountain wholesalers.

Micro Environment consists of factors or elements close to business that have a direct impact on the business operations and success. It also affects the business performance and various other decisions that are critical to business. Some of the micro-environmental factors include customers, employees, distribution channels, suppliers, media and the general public. Macro Environment are the major external and uncontrollable factors that influence an organization 's decision making, and affect its performance and strategies. The macro-environment consists of forces that originate outside of an organization and generally cannot be altered by actions of the organization.

The health food drinks market is highly competitive with various heavy players like GSK, Cadbury, Nestle, Heinz etc. The health food drinks market is divided into white beverages and brown beverages. Horlicks with 36.2 % market share leads 5500 crore health food drinks market. Bournvita is leader is brown beverage category followed by Boost. Nestle Milo a relative new entrant to the market was launched in India in 1996.

ABOUT THE SOFT DRINK INDUSTRY: The term "soft drink" refers to all types of nonalcoholic, carbonated, sweetened, flavored beverages. Nonalcoholic soft drink beverage market can be divided into fruit drinks and soft drinks. Soft drinks are available in glass bottles, aluminum cans; PET bottles are disposal containers can be divided into carbonated and non-carbonated drinks. Soft drinks are being manufactured since so long. There are various flavors in soft drinks that are lemon, orange, mango and cola.

PORTER 'S FIVE FORCES MODEL OF FRUIT JUICE INDUSTRY COMPETITION BETWEEN EXISTING COMPETITORS: - Mango pulp industry has been entered a phase of rapid development. The consumers are more education and health conscious. The product has been recognized by the public. At present, the mango pulp market, there are more competent competitors, the variety of products in various segments both leader, but lack of a strong brand. Large enterprises are faced with the plight of lower profits while SME 's in the capital, channel, product and other areas subject to significant competitive pressure, coupled with the impact of a price war.

.za) SWOT Analysis Strength: • Brand reputation and loyalty • World wide distribution • South African largest producer of wine, spirit, ciders and RTDS • Ranked second in the world for cider production • Broad brands and product variety • Improved production technology, innovation in products, packaging and marketing Weakness • Cost of packaging • High costs of raw materials • Intense competition means market growth is limited • Cheaper brands emerging • Failure to deliver superior product and service at competitive price points • Unavailability of grapes and apples to meet demand for wine and cider brands across the quality and cultivar spectrum Opportunities • Product extension • Expansion into other Africa countries • Growing demand for gluten free ciders • Joint venture capital • Increase popularity of premium brans • Sustainable movement • Growth in emerging markets