William Fisk Harrah was a native of California, born in 1911. In Reno in the 1930s, William Harrah found a congenial climate for his business talents, establishing bingo parlors, bars, and finally a gambling casino. This oral history contains Harrah's recollections of his childhood and youth in California, his early business ventures there, and the years of growth in Reno and Tahoe. It also reveals the consuming love for the automobiles that built William Harrah's distinguished collection. There are also discussions on Harrah's property acquisitions in Idaho, his Middle Fork Lodge, and vacations which got him away from the gambling business. Notes on the Harrah family and a philosophical conclusion complete the volumes.