Gineico starts first quarter of the year celebrating 20-year partnership with Maritimo.
It was the year 1976 when Bruno Gambacorti first landed on the shores of Australia from Italy to then return a year later to formally set up operations as Gambacorti Italian Nautical Export Import Co (now known as Gineico Marine), in French’s Forrest, NSW. It wasn’t long before a relationship was formed with Bill Barry-Cotter and Gineico became the preferred provider to supply a wide array of quality Italian designed and manufactured products.
A recent conversation with the founder’s son, Pierluigi (PG), touched on Gineico’s long working relationship with Bill along the way, as well as Maritimo for the last 20 years, and some of the key ingredients that has made it such a mutually successful one for both organisations. Of course, ultimately it is Maritimo owners who are the end beneficiaries.
“Gineico is an Italian family-owned business. For us it’s about being able to meet the person that you’re dealing with, shake hands, sit at a table and discuss something and then agree on an outcome. You know who you’re dealing with. It also means that when things go wrong, and things can go wrong, what matters is that you’ve got people that stand firmly behind their product, right? Quality products and quality after sales service. Looking after clients once that stuff has been sold. This is at the core of who we are,” stated PG.
“Resolving problems often forges stronger relationships than if nothing ever went wrong. It’s an opportunity always to build a stronger relationship. Bill has often commented on the fact that we have an after sales service that’s second to none. And that’s why we’ve been in the business for 50 years,” he added.
“Keeping things simple is one of the keys to making things reliable. Simplicity is a form of innovation. Take our Idromar Watermakers, for instance. They’re refreshingly devoid of fancy CPUs, printed circuit boards, and other overly complex components. This keeps it simple, and no unnecessary frills means it is easier to operate and costs less to service or replace. It’s a straightforward system through and through.
“Innovation is at the core of both Gineico and Maritimo. If it enhances the boat or elevates the owner’s experience, it delivers superior results, then this undoubtedly enhances the joy of a day out on the water. After all, isn’t that what boating is all about?”
“The future for Maritimo is fantastic because they continue to innovate. They continue to lead the way. Right from the very beginning Bill set the benchmark, and if you’re going to set a benchmark, then you’ve got to use good quality products from reputable companies. It’s as simple as that. Maritimo’s reputation is on the line too, as is ours. In this way owners know the people that Maritimo choose to partner with have to talk the talk, and walk the walk!”
