Point Grey Pictures

From the Audiovisual Identity Database, the motion graphics museum


Background

Point Grey Pictures is an American independent film and television production company, founded by Seth Rogen and Evan Goldberg in 2011. It is named after Vancouver's Point Grey Secondary School, where Rogen and Goldberg met. On March 5, 2014, the company entered a pact with Good Universe in order to develop movie comedies. In 2018, the company were in talks with Lionsgate to form a joint venture, which was finalized the following year.



1st Logo (June 3, 2013-July 19, 2020)


Visuals: On a dark background, there is a school desk (the items in it depending on the movie) being shut, revealing a pencil in the tube-thing on the front and a small heart at the bottom right corner with the text "SR+EG" (Seth Rogen + Evan Goldberg) in it (which was later removed). Then, an animated sequence drawn entirely on pencil occurs on the desk, often foreshadowing the events of the following movie and as we pan slowly, the words "POINT GREY" are drawn in a rectangle, appearing in some way at the end.

Trivia:

  • The company being named after said school (See "Background") may also explain why there is a school desk in the logo.
  • While most of the variants were designed by Laundry, the Game Over, Man! variant was designed by Picturemill, who also animated the 20th Century Studios, Screen Gems and Mandalay Pictures logos.

Variant: On Preacher, Future Man, the first two seasons of Black Monday, the first season of The Boys, and on trailers for films, the logo is still without any design on it.

Technique: CGI.

Audio: A creak and a slam as the desk shuts, alongside sound effects and music correlating to the sequences shown, with some drawing sounds when the company is drawn. However, The Night Before variant uses the movie's opening theme.

Availability:

  • Seen on most films and TV series produced by the company.
  • This doesn't appear on 50/50 (as it predated the logo), nor the two Neighbors films.

2nd Logo (August 6, 2020-)


Visuals: Over a maroon background, the logo starts with various red lines drawing, then they overlap with another set of red lines. The lines form an abstract "pg" with "POINT GREY" underneath. Below it is a box reading "Point Grey Pictures, LTD.", surrounded by two light and dark-colored bears (representing Seth Rogen and Evan Goldberg), with another box with the date "MMXI", which is 2011 in Roman numerals (the year of the company's founding) seen below.

Variants:

  • A short version exists, where the logo simply flashes.
  • A still version exists.
  • Sometimes, the logo has extra text reading "Unclassified Property of Point Grey Pictures." between the two boxes.
  • A still, simplified version of the logo exists, where the logo has different colors and it lacks the box, the bears and the date.
  • Sometimes, the abstract "pg" is multicolored instead of just red (the "p" is orange and red, and the "g" is pink and yellow), similar to the above variant.
  • Sometimes, it shares the screen with other logos.
  • On Paul T. Goldman, the logo is on a black background, and the colors are filled in and different than usual.
  • On Gen V, the date is absent at the bottom.

Technique: CGI.

Audio: Either an ominous synth theme, none or the opening theme of the film.

Audio Variant: Starting with Miller's Girl, the synth theme is updated.

Availability: First debuted on An American Pickle and has since appeared on all further movies from the company. Also seen on the third and final season of Black Monday, Santa Inc., and Pam & Tommy. It also appeared on Miller's Girl.
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