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In a previous interview with Billboard, Derulo said, "I wanted to make a party song that had a Latin feel, when I got Farruko’s verse I felt like it was going to be fire."[3]
A music video to accompany the release of "Mamacita" was first released onto YouTube on July 18, 2019.[4] Derulo directed the music video, which was filmed in Miami and Los Angeles.[3][5][6]