PA live! (WBRE) — James Olecki came to the PA live! studio to give Rachel and Chris the scoop.

The Ritz Theater is proud to announce a milestone partnership with The Coca-Cola Company’s PA bottler, ARBATA Coca-Cola, in which the company becomes the exclusive beverage provider of the venue and a major sponsor of key events!

The Coca-Cola Movie Series at The Ritz” will begin June 5, 2024, and offer classics from Hollywood’s golden age, blockbusters from the 80s, 90s & 00s, and other family favorites.

The fun doesn’t stop there, however, as there will also be holiday themed nights!

Showings will begin at 6pm, and be held on the first Wednesday of every month.

The first movie will be The Sandlot. Admission will be $1, and a portion of the proceeds will
benefit the Lackawanna Historical Society.

“Having had a long-standing relationship with The Coca-Cola Company and a genuine love for
the brand, I could not have found a more suitable partner,” said James J. Olecki, Owner and
Chief Executive Officer. “In an economy where prices continue to rise and hardships are felt
across the country, we want to take action and find creative solutions to bring affordable
entertainment to the region. From the beginning, our mission has been to build a world-class
venue that is accessible to everyone and continues to foster memories across generations.
Through the generous support of ARBATA Coca-Cola, which helps underwrite our costs, we will
be able to sustain those goals.”

Jade Dugas, Area Sales Manager at ARBATA Coca-Cola, commented, “The transformation of
The Ritz Theater has been remarkable to watch. In just a short amount of time, this venue has
become a beckon in downtown Scranton and a destination for people from all over the eastern
United States. But it was management’s sincere desire to give back to the community and
inspire our younger generation that aligns perfectly with our company’s purpose. We are thrilled
to be partnering alongside Jim and the entire team to bring moments of happiness to every
patron that walks through their door.”

For more information, you can head to the Ritz Theater website.