Right after the Wolves Summit CEE event you are invited to our Thursday Gathering where we will be discussing a variety of hot topics. Nowadays influencers are a really important part of society, they are setting new trends and renewing these, which we already know. Despite some kind of skepticism towards influencers, it is worth it to keep an open mind and focus on advantages, which they can bring into a brand. Together with Swayme we will talk about influencers marketing strategies, which are completely different from the traditional ones, but anyway it is worth including them in your marketing. What's more, during the Masterclass session with Ahmad Piraiee, we will hear about how to create a marketing plan and which steps to take. The speaker will also share knowledge about identification of target customers and how to act to understand their needs.