Legoland Discovery Centre
 | |
 LEGOLAND Discovery Centre at Trafford Centre | |
Number of locations | 29 (by 2023) |
|---|---|
| Owner | Merlin Entertainments The Lego Group |
| Website | legolanddiscoverycenter |
Legoland Discovery Centre[a] is an indoor family attraction chain operated by British leisure group Merlin Entertainments. Featuring models and attractions inspired by the Lego building toys, the Discovery Centres are smaller and indoor versions of the Legoland theme parks located around the world.
Attractions[edit]
A typical Legoland Discovery Centre occupies approximately 30,000–35,000 square feet (2,790–3,250 m2) of floor area.[1][2]
Discovery Centres include models of local landmarks rendered in Lego bricks. Visitors can also learn how the Lego bricks are manufactured or partake in building classes taught by a Master Model Builder. Certain locations may also include 4-D movie theatres offering multiple showings throughout the day.
A number of children's attractions, such as small rides, play fortresses, and movie theaters are also available. The centres can host birthday parties as well as scholastic and group functions and also include restaurants and gift shops selling Lego merchandise.
Master Model Builder[edit]
Master Model Builders are the Brand Face[clarification needed] of Legoland Discovery Centre. They responsible for all events and LEGO Models. They are chosen with competition called Brick Factor.[clarification needed]
Reception[edit]
The target audience for the Legoland Discovery Centre is families with young children, normally ages 3 through 12,[3] though a typical location's average guest is about seven years of age.[1] Discovery Centres are located near other family-friendly attractions and dining establishments.[1] In a given year, a single facility can host approximately 400,000 to 600,000 visitors.[1]
Locations[edit]
‡ Date of reopening as "LEGO Discovery Center" or "Centre"
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Future locations[edit]
- Germany
- United States
- American Dream Miami, Miami, was scheduled to open in 2023,[16] before being delayed to 2026.[17][18]
Notes[edit]
- ^ "Legoland" is stylised in all caps at all locations. Those locations in the United States are rendered in American spelling, Legoland Discovery Center.
- ^ Branded as "LEGO Discovery Center"
- ^ Scheduled opening in 2020, delayed by COVID-19 pandemic.
- ^ First Legoland Discovery Centre to open (2007).
- ^ Branded as "LEGO Discovery Center"
- ^ Branded as "LEGO Discovery Centre"
- ^ Relocated from Duisburg.
- ^ Branded as "LEGO Discovery Center"
References[edit]
- ^ a b c d Rachel Tobin Ramos (2009-10-23). "LEGOLAND scouting Atlanta sites. Is a wax museum next?". Atlanta Journal-Constitution. Retrieved 2009-10-24.
- ^ Andrew Herrmann (2008-06-15). "A little local LEGOLAND headed our way". Chicago Sun-Times. Archived from the original on 2010-03-03. Retrieved 2009-10-24.
- ^ Paul R. Taylor (2009-07-01). "LEGOLAND to open at Trafford Centre". Manchester Evening News. Retrieved 2009-10-24.
- ^ N. D'Angelo, Alexa (April 14, 2016). "Sneak peek: Legoland center opens April 22 in Tempe". azcentral.com. Retrieved December 9, 2023.
- ^ "LEGO Discovery Center - Someone is excited for our grand opening today! We can't wait to see everyone and celebrate our official #openingday. Doors open at 12 pm and we'll be hosting a grand opening celebration beginning at 11 am. Just a reminder, we are sold out for this weekend, but you can go online, check availability and purchase tickets for future dates. Everything is AWESOME today! http://bit.ly/1jBzbLk | Facebook". www.facebook.com. Retrieved 2023-10-28.
{{cite web}}: External link in|title= - ^ "After delay, opening day set for renovated LEGO Discovery Center". WCVB. 2023-05-16. Retrieved 2023-10-28.
- ^ "Découvrir". LEGO Discovery Centre Brussels (in French). Retrieved 30 August 2022.
- ^ "Lego Discovery Centre opent deze zomer in Brussel". Metro. 8 February 2022. Retrieved 10 February 2022.
- ^ Mossati, Yassine (2022-06-22). "Lego Discovery ouvrira ses portes ce vendredi au Docks". BX1 (in French). Retrieved 2022-08-30.
- ^ "En quoi consiste le Lego Discovery Centre qui ouvrira cet été à Bruxelles ?". Metrotime (in French). 2022-05-21. Retrieved 2022-08-30.
- ^ Michel, Mike (May 17, 2013). "Neues Kindermuseum im Innenhafen" [New children's museum in the inner harbour]. RP Online. Retrieved 23 May 2020.
- ^ "Legoland comes to Hotham for school holidays - SnowsBest". Archived from the original on 2018-12-16. Retrieved 2018-12-16.
- ^ "LEGOLAND® Discovery Center Kansas City and Habitat for Humanity Build a Better Tomorrow, One Brick at a Time". Business Wire. August 12, 2014. Retrieved December 9, 2023.
- ^ "LEGOLAND Discovery Centre Hamburg: Opening at the HafenCity confirmed!" (in German). Retrieved 2021-11-29.
- ^ "Merlin Entertainments Announces Germany's First Next Generation LEGO Discovery Center to Open in Spring 2024". Merlin Entertainments. August 31, 2023. Retrieved December 28, 2023.
- ^ "Five things to watch for as Miami-Dade prepares for American Dream mega-mall vote". Miamiherald.com. Retrieved 2018-10-14.
- ^ "Future unclear for planned $4 billion mega-mall in Florida". MSN. September 20, 2021.
- ^ Staff, INSTORE (2022-10-17). "American Dream Miami to Move Forward with Original Design". INSTOREMAG.COM. Retrieved 2023-12-28.
External links[edit]
| Resort theme parks |
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| Sea Life locations |
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| Madame Tussauds | |||||||||
| Dungeons | |||||||||
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| Australian Tree Top Adventures | |||||||||
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