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Trump: How to Get Rich Mass Market Paperback – December 28, 2004

by Donald J. Trump (Author), Meredith McIver (Author)

4.4 859 ratings

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First he made five billion dollars.
Then he made The Apprentice.
Now The Donald shows you how to make a fortune, Trump style.

HOW TO GET RICH

Real estate titan, bestselling author, and TV impresario Donald J. Trump reveals the secrets of his success in this candid and unprecedented book of business wisdom and advice. Over the years, everyone has urged Trump to write on this subject, but it wasn’t until NBC and executive producer Mark Burnett asked him to star in The Apprentice that he realized just how hungry people are to learn how great personal wealth is created and first-class businesses are run. Thousands applied to be Trump’s apprentice, and millions have been watching the program, making it the highest rated debut of the season.

In Trump: How To Get Rich, Trump tells all–about the lessons learned from The Apprentice, his real estate empire, his position as head of the 20,000-member Trump Organization, and his most important role, as a father who has successfully taught his children the value of money and hard work.

With his characteristic brass and smarts, Trump offers insights on how to
• invest wisely
• impress the boss and get a raise
• manage a business efficiently
• hire, motivate, and fire employees
• negotiate anything
• maintain the quality of your brand
• think big and live large
Plus, The Donald tells all on the art of the hair!

With his luxury buildings, award-winning golf courses, high-stakes casinos, and glamorous beauty pageants, Donald J. Trump is one of a kind in American business. Every day, he lives the American dream. Now he shows you how it’s done, in this rollicking, inspirational, and illuminating behind-the-scenes story of invaluable lessons and rich rewards.

Print length

320 pages
Language

English
Publisher

Ballantine Books
Publication date

December 28, 2004
Dimensions

4.13 x 0.87 x 6.83 inches
ISBN-10

0345481038
ISBN-13

978-0345481030
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Editorial Reviews

From the Back Cover

First he made five billion dollars.
Then he made "The Apprentice.
Now The Donald shows you how to make a fortune, Trump style.
HOW TO GET RICH
Real estate titan, bestselling author, and TV impresario Donald J. Trump reveals the secrets of his success in this candid and unprecedented book of business wisdom and advice. Over the years, everyone has urged Trump to write on this subject, but it wasn't until NBC and executive producer Mark Burnett asked him to star in "The Apprentice that he realized just how hungry people are to learn how great personal wealth is created and first-class businesses are run. Thousands applied to be Trump's apprentice, and millions have been watching the program, making it the highest rated debut of the season.
In "Trump: "How To Get Rich, Trump tells all-about the lessons learned from "The Apprentice, his real estate empire, his position as head of the 20,000-member Trump Organization, and his most important role, as a father who has successfully taught his children the value of money and hard work.

With his characteristic brass and smarts, Trump offers insights on how to
- invest wisely
- impress the boss and get a raise
- manage a business efficiently
- hire, motivate, and fire employees
- negotiate anything
- maintain the quality of your brand
- think big and live large
Plus, The Donald tells all on the art of the hair!
With his luxury buildings, award-winning golf courses, high-stakes casinos, and glamorous beauty pageants, Donald J. Trump is one of a kind in American business. Every day, he lives the American dream. Now he shows you how it's done, in this rollicking, inspirational, and illuminatingbehind-the-scenes story of invaluable lessons and rich rewards.

"From the Hardcover edition.

About the Author

DONALD J. TRUMP is the very definition of the American success story, continually setting standards of excellence while expanding his interests in real estate, gaming, sports, and entertainment. Aside from The Apprentice, Trump and NBC are also partners in the ownership and broadcast rights for the three largest beauty competitions in the world.

In New York City, the Trump signature is synonymous with the most prestigious addresses, including the renowned Trump Tower, the Trump International Hotel & Tower, the soon-to-be converted Delmonico Hotel at Park Avenue and Fifty-ninth Street (Trump Park Avenue). The Trump Tower, and 40 Wall Street. He also has acclaimed golf courses in Briarcliff Manor, New York and Palm Beach, Florida and two others in development in New Jersey and Palos Verdes, California.

Trump is the number one New York Times bestselling author of The Art of the Deal, Surviving at the Top, The Art of the Comeback, as well as The America We Deserve. All told, these books have sold millions of copies.

An ardent philanthropist, Trump is involved with numerous civic and charitable organizations. In June 2000 he received his greatest honor, the Hotel and Real Estate Visionary of the Century, given by the UJA Federation.

Excerpt. © Reprinted by permission. All rights reserved.

Be a General

I am the chairman and president of The Trump Organization. I like saying that because it means a great deal to me. There are almost twenty thousand members of this organization at this point. I did a print ad once in which I declared, “I only work with the best.” That statement still stands.

More and more, I see that running a business is like being a general. Calling the shots carries a great deal of responsibility, not only for yourself, but for your troops. Your employees’ lives, to a large extent, are dependent on you and your decisions. Bad strategy can end up affecting a lot of people. This is where being a leader takes on a new dimension. Every decision you make is an important one, whether there are twenty thousand people working for you or just one.

If you are careful when finding employees, management becomes a lot easier. I rely on a few key people to keep me informed. They know I trust them, and they do their best to keep that trust intact.

For example, when I need to know something about my casinos and hotels in Atlantic City, I know I can call up Mark Brown, my CEO, and get a fast and informed answer. If I call Laura Cordovano over at Trump Park Avenue and ask about sales, she’ll give it to me exactly as it is. If I call Allen Weisselberg, my CFO, he’ll tell me what I need to know in twenty words or less. My senior counsel and Apprentice adviser, George Ross, can do it in ten words or less. Find people who suit your business style and you’ll have fewer problems to deal with as time goes on.

Good people equals good management and good management equals good people. They have to work together or they won’t work together for very long. I’ve seen good management get by with mediocre people, and I’ve also seen excellent people get stuck in the mires of bad management. The good managers will eventually leave, followed by the good workers, and you will be left with a team that gets along because they’re all mediocre. Save yourself time by getting the best people you can. Sometimes this can mean choosing attitude over experience and credentials. Use your creativity to come up with a good mix.

Creative people rarely need to be motivated–they have their own inner drive that refuses to be bored. They refuse to be complacent. They live on the edge, which is precisely what is needed to be successful and remain successful.

One of my former employees was in charge of
a new project. He had done a thorough and ac-
ceptable job, but I felt that something was missing. It wasn’t fantastic, which, knowing his capabili- ties, it should have been. I decided to challenge his creative ego by mentioning that it was fine but seemed to lack inspiration. I politely asked him whether he was genuinely interested in the proj- ect and suggested that perhaps that might be the problem.

Well, the guy went ballistic on me. He was deeply insulted.

And, as you can probably guess, the revision he turned in was terrific. The difference between the first draft and the final version was incredible. I didn’t slam the guy because he was usually demanding of himself and had never let me down. But I had to give him a jolt.

Generals motivate their soldiers; they inspire them when it is necessary. They do the same for their highest-ranking officers. We all need a boost now and then. Learn how to tailor your method to the personalities you are managing.

Keep the big picture in mind while attending to the daily details. This can seem like a balancing act, but it is absolutely necessary for success in running a company.

Product details

Publisher ‏ : ‎ Ballantine Books; Reprint edition (December 28, 2004)
Language ‏ : ‎ English
Mass Market Paperback ‏ : ‎ 320 pages
ISBN-10 ‏ : ‎ 0345481038
ISBN-13 ‏ : ‎ 978-0345481030
Item Weight ‏ : ‎ 7.2 ounces
Dimensions ‏ : ‎ 4.13 x 0.87 x 6.83 inches

Best Sellers Rank: #128,354 in Books (See Top 100 in Books)
- #443 in Communication Skills
- #1,133 in Business Management (Books)
- #2,029 in Success Self-Help

Customer Reviews:
4.4 859 ratings

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Donald J. Trump
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Donald J. Trump is the very definition of the American success story, continually setting the standards of excellence while expanding his interests in real estate, sports, and entertainment. He is a graduate of the Wharton School of Finance. An accomplished author, Mr. Trump has authored over fifteen bestsellers and his first book, The Art of the Deal, is considered a business classic and one of the most successful business books of all time. Mr. Trump has over eight million followers on social media and is a frequent guest across a variety of media platforms. Photo by by Michael Vadon [CC BY-SA 2.0 (http://creativecommons.org/licenses/by-sa/2.0)], via Wikimedia Commons.
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Meredith McIver
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4.4 out of 5

859 global ratings

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Mark F. LaMoure

TOP GUIDANCED FROM A BILLIONAIRE

Reviewed in the United States on August 19, 2009

Verified Purchase

Mark F. LaMoure, Boise, ID

I rate this book 5 Gold Stars or more. Do you want to get rich? Donald TRUMP's, "How To Get Rich" is an inspiring and witty book written for your enrichment. Its entertaining and to the point. It helps you think: "I CAN DO IT!" Do you want more insight on: 1. Making a Fortune? 2. Thinking Big? 3. Investing Wisely? Like General McArthur of WWII, TRUMP is a major leader. His riveting book reveals precious insider secrets you can learn for your own benefit. Copyright 2004.

BILLIONAIRE SUCCESS
In 2008, Donald Trump was confirmed a $3 Billion dollar man by Forbes 400. Donald claimed he's worth $10 Billion. Who's right and who would know better? Donald Trump. Experts agree this guy is a golden multi-billionaire. The man bounces back from disaster like a rubber ball. His vision and charisma is crystal clear. Donald is someone who is smart that we can all learn from.

I am a student of Donald Trump. Why? The man is a huge philanthropist on countless levels. He owns first-class Real Estate projects worldwide, five star casinos and hotels, "The Apprentice" is a top TV show, he built award winning Golf Courses around the world, sold a $95 million dollar Mansion in Palm Beach in 2008, he has some of the best New York Times business books ever written and Miss USA & Miss Universe beauty pagents. Plus, the man is a genius who created TRUMP University, delivering great education for everyone. We can learn from TRUMP's success.

HIGH CALIBER
Donald Trump is an Ambassador to Wealth. Considering this iconic man, Trump is someone we can look to for expert advice and leadership. I respect him, just as many others do. Ask yourself: How many people generously share their insiders secrets to HELP YOU get rich? Or share with you their experience from the insider's circle? Only a microscopic few. Trump is also a giant humanitarian, philanthropist and benefactor.

ALL BOILED DOWN
I rate TRUMP "How To Get Rich" as absolutely excellent. Its solid gold. The book is comprised of a humorous Introduction, is very easy to read, with 244 Pages of short stories. You can learn incredible insights from the book. I highly recommend it. "How To Get Rich" is a solid resource for self-empowerment.

5 people found this helpful

Helpful

Lucifero

Good Book

Reviewed in the United States on May 16, 2023

Verified Purchase

The media could not be loaded.

Hard to believe aside from this book this guy was president. Aside from him having a very false perspective of mexicans I still think this guy writes amazing books on money and habits of how to keep up the income. Never pull one string of income man, it'll cause burnout in that field, that'll make you just want to stop. There's plenty other ways you can get paid the same without doing jack. This book will help you get there. If you like this book I'm sure you'd like my list. Check it out

Helpful

Rose McD

At least very entertaining. We feel good with the author's positive attitude and follow through attitude.

Reviewed in the United States on August 11, 2016

Verified Purchase

Trump talks freely and spontaneously as we see him talking. Sure, he gives his experiences as references, but I find this way to communicate attractive, so for me, this reading is not pedantic.
He functions pretty much by his intuition in his experiences. I like well succeeded people with a good self-esteem. What is better? I don't feel he is presumptuous or arrogant in any passage of this book. I only mention it because of my own bias, since he talks like a billionaire, of course. How he would do it afterall?

3 people found this helpful

Helpful

C. Floyd

Great book

Reviewed in the United States on February 26, 2021

Verified Purchase

This is a really good book. I liked the art of the deal better because I felt like it went into more detail. This was still a good read though. I really like the flow of these books and hearing how he initiated deals and how he builds relationships.

One person found this helpful

Helpful

Dave Cumberbatch

Great buy!!!

Reviewed in the United States on July 19, 2023

Verified Purchase

So far the book is awesome from a perspective of a CEO(top down) mindset. I was hoping for a bottom up mindset to go along with. Great read, fascinating man and mind.

One person found this helpful

Helpful

Amazon Customer

The Donald is a great writer and it is so easy to read

Reviewed in the United States on November 27, 2016

Verified Purchase

I am really enjoying this book. The Donald is a great writer and it is so easy to read. I love his ideas on the importance of a positive attitude. I am going to read all of his book. I believe they will help me become more successful. I am so glad this man is our President.

3 people found this helpful

Helpful

Faisal Rashid

Trump - You are fired.

Reviewed in the United States on April 11, 2005

Verified Purchase

No insight + No value = Not recommended

I was a big fan of Trump before I read this book <ASIN: 1400063272>. I think its not worth the money. He is overdoing everything...

From a book with this tile <ASIN: 1400063272> you would expect to see some real value and some real action items. I did not get anything. Infect I could not even finish reading the book - Just a big waste of money and time... <ASIN: 1400063272> is basically trump rambling on and on about nothing. He loves to portray himself as the biggest tycoon and an amazing personality - we all know he is not that amazing as a person. I would sell my copy <ASIN: 1400063272> $0.99 if someone wants it.

Trump - You are fired.

16 people found this helpful

Helpful

Chris Calcote

Great Information!!

Reviewed in the United States on September 21, 2015

Verified Purchase

Just finished listening to this, and it was a VERY INFORMATIVE and DIRECT book...but what else would you expect from Donald Trump!!

I am sure I will listen to it multiple times to take in more and more information, and will pick up some other books that were "key" to Donald's success, and a few of his other books where he has written more specifics that would be of interest to me...Thanks!!

Helpful

Top reviews from other countries

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Schneur

A genuine man that has no time for B.S.

Reviewed in Canada on August 17, 2021

Verified Purchase

Love the way that he's so relatable in his book and I'm sure as a man as well, A real American success story given over by a real guy.

3 people found this helpful

Hel

How to get rich

Reviewed in the United Kingdom on April 30, 2023

Verified Purchase

How to get rich from the greatest billionaire entrepreneur in history!! I bought the used copy and it arrived in perfect condition. The book is a great read and covers the Donald Trump school of business and management, secrets of negotiation and Trump’s lifestyle etc I have found it very knowledgeable and it’s definitely one to keep on the shelve. You don’t see billionaire authors with their own Manhattan skyscrapers and hit prime time tv series who later become president of the United States release a book which is basically why you should buy a copy!!

Andrea Alexander Won Ancken Pupke

Very good

Reviewed in Brazil on March 31, 2020

Verified Purchase

It's a very good book

Amazon Customer

Great book for read

Reviewed in Germany on February 20, 2021

Verified Purchase

Amazing book to read I’ll probably recommend it to anyone

Luis Carlos

(Y)

Reviewed in Mexico on May 30, 2018

Verified Purchase

Libro corto, te lo avientas en unos cuantos días, es la perspectiva de Donald Trump de porque es millonario algunas cosas son debatibles pero sin duda aprendes una cosa o dos.

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