Pay Per CallLead Generation Done Right
Our Lead Generation Platform helps local service companies across the US get exclusive leads that turn into customers. Sign up for free today and we’ll start sending high-quality, high-converting leads directly to you so you can focus on running your business.
Tired Of Online Marketing That Doesn’t Work?
We Make Growing Your Business as Simple as Answering Your Phone.
SEE HOW MANY Calls WE HAVE IN YOUR AREA
Our Marketplace generates over 2,000,000 Phone Call Leads Across the United States each month.
See how many we generated in your area last month!
How Our Pay Per Call Marketplace Works
Tell Us What Calls You Want
At Service Direct, we recognize the importance of hyper-local, hyper-targeted marketing. Our lead generation technology delivers the exact type of customer your business needs, in exactly the locations you want to service those customers. For local service businesses, this type of targeting isn’t a luxury, it’s a necessity.
When you join our Marketplace, simply tell us the types of customer leads you would like to receive, then let us know the zip codes that comprise your service area. At any time, you can additional service categories or add/subtract zip codes to refine your service area.
Tell Us How Much You Want to Pay for Calls
How much is a lead worth? We’ve been doing this for over 15 years, and one thing we know for sure is the value of a lead depends on a company’s ability to take that lead and turn it into revenue.
Our lead generation platform recognizes that not all businesses were built the same. So we give you the ability to determine your price per lead, and we allow you to change it at any time based on the value you are seeing. If you are seeing a really strong return and you want more leads, by increasing your cost per lead it allows us to be more aggressive in terms of generating leads on your behalf.
We’ll Drive Exclusive Calls to You
For service businesses, the phone still represents the preferred method of communication for potential customers. But these days, your customers are everywhere. It’s a full-time job trying to manage dozens upon dozens of marketing channels, track results, shift budget, etc.
That’s where we come in. We take the risk and complexities out of getting new customers. Instead, we simply ask that you answer the phone when we make it ring. Sound too good to be true? We’ve been generating exclusive, inbound phone leads for 15 years!
You Track Your ROI
Gone are the days you could write a check for a phone book ad once a year and then forget about your marketing expenses. These days, you need to be tracking everything you do and you need to be making informed decisions based on accurate data.
With Service Direct Marketplace, you have 24/7 access to your mySD dashboard. There, you can see your overall account activity and even drill down into your campaigns to understand what’s happening. Our goal is to give you the tools to know your ROI to the exact penny.
Here’s What Our Pay Per Call Clients Are Saying
With any marketing service, success should be measured in dollars and cents.
8.5X
Average Return On Investment
37
Average Leads Delivered per Month
68%
Average Appointment Rate on Leads
“I have been using them since 2017. They are honest and credit bogus leads. They are also exclusive leads! They are a valuable partner to our success.”
—
Tom Hack
“Very happy with the results we've seen using Service Direct for lead generation. We've worked with other lead generation companies and have found our best results have come from Service Direct.”
— Right Now Auto Glass
“They do what they say and their customer service is very good. They resolve issues in a day or two and are willing to review leads to remove charges. They've provided more leads in my area than most other pay per lead companies.”
—
Paul Seikel
“Service Direct has been good to work with and they respond to our requests. We recommend their service.”
—
Steve Robbins
Pure Maintenance Golden State
“I love the ability to be able to listen to the conversation between prospective clients and myself. Thank you to Service Direct for what you do and I would definitely recommend them for anyone needing their services.”
—
Cheryl Ireland
“We love working with Service Direct! They have more than exceeded our expectations, and they are truly helping us to grow our business. We started getting good qualified phone leads within 2 days of the initial launch. We'd highly recommend!”
—
Mylo Nova
“We needed a company to provide us with consistent high quality jobs. We received 18 calls the first week and our ROI with Service Direct is 1000%. Service Direct has enabled me to focus on my customers' needs instead of time-consuming and ineffective marketing in-house. ”
—
John Saunders, CEO
Appliance ON
“I’m happy to say that after using other marketing companies in the past, I now exclusively use Service Direct and plan on continuing to do so. Frankly, Service Direct is so good that no other marketing company I’ve used compares to them.”
—
Andre Beckford, CEO
AMB-WORKS Appliance Repair
“I cannot stress enough how important it is that Service Direct provides us with a steady amount of real live calls. We've booked over 75% of them into appointments and 90% of those turned into jobs.”
—
Alex C., Owner
Integrity Services Heating Cooling Appliances
“I went from being a one man shop to now being a three man crew and that growth is what I came to Service Direct for. We turn 90% of our leads into appointments and 75% of those into actual jobs. I used Angie’s List, Facebook, and Google and Service Direct has beaten them all.”
—
Christopher Smith, Owner
Appliance Repair LOU
“They deliver, on average, 56 leads per month, with some months over 100 leads. I can count on knowing these calls are from someone looking for my services and what I like most is that I don’t pay for calls that aren’t a lead. Their dedicated support team makes sure all my needs are met and my account is optimized.”
—
Dari Payrow
R.S. Andrews
“Service Direct is the biggest lead generator for me in the business right now. No question. I am very pleased with the support that I get. I am very optimistic about my future with Service Direct. I think it actually blows other lead generation companies out of the water. This is money better spent that paying to optimize my own website.”
—
Dean Theadore
Handyman Connection of Santa Clarita
“Service Direct has been the backbone of all our leads this year. Their service is straight forward and simple to use. Of all the services we use, we are closing the most through SD. Our business has grown considerably since we started using them and we couldn't be any more satisfied with the quality of the leads we end up paying for.”
—
Anthony Picarello, CEO
PIC Home Pros
“Service Direct has been a great for our business. The leads are great quality and come in at a consistent rate. We love that the calls come directly to us and how easy their online system works. Service Direct also provides superior customer service and we are extremely satisfied!”
—
Scott Scheur, Owner
FenceMaxx
“Service Direct has been a great source for leads and I’ve been impressed with their quality, consistency, and support. I am getting good return on my investment and their built in CRM makes it easy to track my ROI. I can see exactly what I am paying for. I highly recommend working with them.”
—
Dale Cox, CEO
USI Champion Insulation
“Not only has Service Direct helped us increase our sales considerably, we’ve actually been able to do that while decreasing our marketing expenses. As a company hyper-focused on our profit margin, they have had a big impact on our ability to improve not only our top line, but also our bottom line!”
—
Stephan Brodar
Rooter-Man Plumbing and Drain Service
“Service Direct is an honest lead gen company in a world where I have been burned by so many other marketers. They have really worked closely with me over the past year and have helped me get the business I needed. They are a great way to make sure you can be found online.”
—
Bobby Johnson, CEO
New Era Plumbing
“Initially I was skeptical of paying per call but I've spent about $5,000 with them now, and everything has been great!”
—
James, Owner
Tuscaloosa Handyman Connection
“Working with Service Direct has changed the strategy of my business. They’re generating new clients every day and that makes me appreciate their hard work.”
—
Weston Barnes
3 Brothers Plumbing & Heating
“Our field is very competitive and Service Direct knows exactly how to advertise and give you the upper hand. Every dollar spent is worth it. We used many other companies for advertising but contractor marketing was the most honest and helpful one.”
— Day & Night Services
“Service Direct has been a tremendous help to our business! They send leads that turn into actual jobs. Even on a slow week we are profiting a few thousand from our SD leads.”
—
Danyan Garcia
Simons Heating and Cooling
“Service Direct's lead generation program has helped our company grow as the leads that are billable are usually high quality leads and we have had an 80% booking rate on all billable leads.”
—
Krissy Goff
Magic Electric Plumbing Heating & Air
“Service Direct has had a large impact. Due to the number of viable calls received, we are able to book, close and conduct more work. This has lead to additional employees and increased our sales. 95% of the calls received through Service Direct lead to booked appointments and then we close approximately 70% of those.”
—
Justin McConnell
Spaulding Decon of Alpharetta
“We have experienced almost a 20X return on investment with Service Direct's leads. Their service is the only 'direct' way to get quality leads.”
—
Joey Sison
Home Solutionz
“The leads coming in are high-quality, high-price point type of leads. Service Direct helps us generate new customers. Once we acquire them and give them good service, they come back to us to do business in the future.”
—
Carlos Lee
Black Diamond Experts
“Service Direct is keeping our guys busy and this is the type of work we needed to be consistently on the road. One of my favorite features is keeping track of the revenue so we can see our return on investment and know that our money is well spent.”
—
Angie Zeppieri
Hi-Lite
“Service Direct has been a major impact to our success this year. Within the first or second call, we had a sale right off the bat which benefited the company and from there it had a domino effect throughout the summer.”
—
Lorenzo Riviera
Specialize Heating & Air Conditioning
“I’m very happy with Service Direct and would highly recommend them. I have a restoration business and I was reluctant because of my past experiences with other marketing companies but I have been able to reduce my marketing budget $1500 per month and I am getting leads from customers ready to start work.”
—
Chris Lofton
Bio Safety Clean
“One of the best decisions we've made when looking for lead generation services. The very first lead we received was so great that it actually covered the cost for the next 50 leads! If you're looking for online phone lead generation, I'd highly recommend this company and their very friendly staff.”
—
Aaron Drexler
SoCal Climate Control
“Service Direct is great to work with! The program itself brings in high quality leads and a simple portal to manage them. Highly recommend!”
—
Michelle Koepp
Mister Sparky of Florida
“We’d like to thank everyone on the team over at Service Direct for their continued support and service. You are all extremely professional and helpful whenever you are called upon, which we value. If anyone out there is looking for a quality lead generation company please give these guys a call!”
—
Jonathan Marquez, General Manager
Dial One Sonshine Plumbing, Heating, A/C & Electrical Inc.
“These guys are amazing, They will Make your phone ring off the hook. I close around 70-80%. Good Quality leads!!! 3-5 leads per day is awesome!! Highly Recommend Service Direct.”
—
James Tucker
Midwest Mold Removal
“I got my first call a day or so after setup and it instantly converted into a sale. And the buying customers calling us directly didn’t stop coming! We’ve been busier than we had ever dreamed possible. Service Direct delivers what they promise and I personally recommend them to my peers across the country.”
—
Brian McWherter
Apex Fencing
“I use Service Direct for my bath remodeling business and they have boosted my lead flow not only from a volume standpoint but our demo rate as well. Every lead we run is a qualified appointment allowing our reps to convert at a higher rate.”
—
Sean Pisani
1 Day Bath
“We’ve dealt with many marketing services before, but service direct is one of the best. They are honest, resourceful and dedicated to helping small businesses succeed far and above their expectations. We recommend ServiceDirect to any business whether small or large!”
—
Darryl McMillan
Progressive Pest Solutions
“We have been using them for about a year now. The phones started ringing immediately and they were good leads! You can also listen to all of the calls, and their customer support is VERY responsive. I'd recommend them to anyone who wants to increase their business.”
—
Carrie Catapano
American Air
“I've worked with Service Direct for 8 years and have had great success with their pay-per-lead program as opposed to an open pay-per-click campaign. The ROI with this lead generator has been much better compared to the other internet lead generating tactics we have tried.”
—
Mike Killeen
Floor Coverings International, Monmouth County
“If you’re tired of HomeAdvisor and Angie's List, give this a try...the leads we receive are better overall and we appreciate how responsive their Support team is.”
—
Neil Bumgardner
Airstream Plumbing & Heating, Inc.
Customer Spotlight
Hear how Mr. Rooter of Tampa / St. Pete generated over $50,000 in revenue and added a new truck to their fleet in less than 4 months with Service Direct’s Pay Per Lead services!
Growing Your Service Business Has Never Been Easier
We take the risk and complexity out of marketing your business.
No Set-Up Fees
Create your account for free and only pay for valid Leads.
You Control The Cost
Choose your Lead Price based on the value you see and the amount of Leads you want.
No Contract
There is no term contract so if you aren’t seeing results you can cancel at any time.
Proven Results For Our Clients
15 years of driving real revenue growth for our local service companies.
$520M+
Revenue Generated for Our Clients
2M+
Leads Delivered to Our Clients
2000+
Satisfied Clients
Learn More About Our Pay Per Call Services
Understanding Cost Per Lead
Billable vs. Non-Billable Leads
mySD Platform Overview
How Much Will I Pay for calls?
We give you the control and flexibility to grow your business, your way.
Lead Volume
The more you are willing to spend, the more Leads we can get your business.
Service Area
More competitive areas of the country command higher Lead prices.
Service Category
The greater the value of a new customer is, the more expensive it is to get a Lead.
Curious how many Leads we have in your Area?
We Provide High-Quality Pay Per call lead generation to Most Local Service Companies
Here are just some of the industries we are proud to serve.
Home Services
- Plumbing
- HVAC
- Electrician
- Flooring
- Water Damage Restoration
- Mold Removal
- Handyman
- Pest Control
- Fencing
- Appliance Repair
- Bathroom Remodeling
- Kitchen Remodeling
- General Remodeling
- Solar
- Home Addition
- Garage Doors
- Replacement Window
- Roofing
- Siding
- Decks
- Gutters
- Carpentry
- Locksmith
- Landscaping & Lawn Care
- Tree Service
- Junk Removal
- Painting
- House Cleaning
- Carpet Cleaning
- Door Installation
- Basement Waterproofing
- Franchises
- Many More
Legal Services
- Attorneys
- Criminal Lawyers
- DUI Lawyers
- Personal Injury Lawyers
- Immigration Lawyers
- Divorce Lawyers
- Family Lawyers
- Real Estate Lawyers
- Bankruptcy Lawyers
- Wills & Estate Planning Lawyers
- Many More
Professional Services
- Accountants & CPAs
- Wealth Advisors
- Auto Insurance
- Health Insurance
- Homeowners Insurance
- Life Insurance
- Pet Insurance
Medical Services
Other Services
- Senior Care
- Computer Repair
- Florists
- Internet & Cable
- Dog Walking
Frequently Asked Questions
Do I have to pay for every call?
No! Not every call is a valid, billable lead. You don’t have to pay for repeat callers, wrong numbers, solicitors, etc. We only charge you for potential new customers.
How much does your service cost?
You Pay Per Lead and there is no cost to join our Marketplace. Lead prices and monthly costs vary based on your business type & location. As this is a competitive Marketplace, the higher the cost of your type of work, the more expensive a lead will be. For example, a carpet cleaning company’s average ticket prices is considerably lower than that of a personal injury attorney, thus you can expect the lead cost to be much lower as well.
We get you as many leads as we can at your chosen price per lead. We give you control over your marketing budget and we tailor our marketing efforts based on the lead price you set.
You can adjust your Price Per Lead at any time. Raise your price for more Leads. Lower your price for less leads.
Is Pay Per Call worth it?
Like any marketing or lead generation strategy, Pay Per Call has benefits and drawbacks. A customer willing to place a phone call is generally more likely to convert than one who’s just willing to click an ad, so Pay Per Call leads tend to be higher quality, offer higher conversion rates, and be easier to close than other forms of lead generation.
This also means that Pay Per Call leads typically cost more. However, high conversion rates offset this cost, leading to a high ROI.
Do you promise a certain amount of leads or jobs?
Just like with any advertising medium, pay per lead generation companies cannot guarantee a certain amount of calls or jobs. However, unlike most other advertising options, with us, you only pay for the valid leads – the actual new potential customers that connect with you in real-time.
Can I set a monthly budget or pause my campaigns?
Yes! Our goal is to give you complete control of your account. We allow you to set a monthly budget notification and give you the ability to pause your campaigns if you get too busy or need a break.
How do customers find me through your Pay Per Lead services?
Through a variety of ways. We get customers in your area through search engine marketing, online directory sites, social media advertising, mobile apps, and even through offline avenues such as direct mailers. Our job is to make sure we find as many places as possible where your potential customers are actively looking for you, so that they can connect in real-time with you at the moment they need your services.
How does Pay Per Call lead generation work?
Pay Per Call is a performance-based marketing model where businesses pay only for qualified leads generated through phone calls. Pay per lead generation companies partner with expert affiliate publishers to leverage targeted advertising and strategic call tracking to connect businesses directly with high-intent customers actively seeking their products or services.