Like Nastya

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Like Nastya
Anastasia Radzinskaya.png
Anastasia Radzinskaya
Personal information
Born (2014-01-27) January 27, 2014 (age 6)
NationalityRussian
ResidenceFlorida, U.S.
OccupationYouTuber
YouTube information
Channelshow to love others
Years active2016–Present
GenreChildren
Subscribers67 million (Like Nastya)
Total views49.75 billion (Like Nastya)
NetworkYoola
YouTube Silver Play Button 2.svg 100,000 subscribers 2016
YouTube Gold Play Button 2.svg 1,000,000 subscribers 2018
YouTube Diamond Play Button.svg 10,000,000 subscribers 2019
YouTube Ruby Play Button 2.svg 50,000,000 subscribers 2020

Updated: January 08, 2021

Anastasia Radzinskaya (Анастасия Радзинская, born January 24, 2014), also known as Nastya, Like Nastya, and Stacy, is a Russian-American YouTuber. She and her parents run several YouTube channels for children, including Like Nastya, Like Nastya Vlog and Like Nastya Show. As of October 2020, her channel is the sixth most-viewed channel on YouTube, as well as the single most-viewed channel owned by a YouTuber.[citation needed]

Personal life[edit]

Radzinskaya was born in Krasnodar Krai, Southern Russia. Diagnosed with cerebral palsy, her doctors feared she might never be able to speak.[1]

Her mother Anna Radzinskaya had a bridal salon in Krasnodar which, according to her words, made about 300 thousand Russian rubles per month. Her father Sergey Radzinskij had a construction company with 20 workers, which was more profitable, but less stable.[2]

In 2015, Anastasia's parents sold their companies, and in January 2016,[3] they created the Like Nastya channel on YouTube. Firstly it was a toy unboxing channel, but later it was transformed into a channel showcasing visits of amusement parks in different countries. In the first 7 months the family visited 6 countries.[2]

They spent around 1-1.5 million Russian rubles per month, which were firstly taken from the family's savings, but later the channel became profitable, earning money from YouTube's partner program.[2]

Later she and her family moved from Krasnodar Krai, Russia, to Florida in the United States.[citation needed]

YouTube career[edit]

Anastasia's parents signed with multi-channel network Yoola. The videos are created by Anastasia, her two parents and two video editors.[4]

According to Forbes, in 2019 Anastasia was "one of the world's fastest-growing creators, thanks to videos in seven languages", becoming the third highest-paid YouTuber in the world, with an estimated annual income of $18 million.[1]

Altogether, her channels make her the biggest children's YouTuber in the world and the most popular children's videoblogger on YouTube in terms of total views and subscribers.[5] Her largest channel (Like Nastya) is the 9th most-subscribed channel in the world.[6]

Main channels' statistics (January 2021)
Channel Subscribers,
millions
Views,
billions
YouTube Creator Awards
YouTube Silver Play Button 2.svg YouTube Gold Play Button 2.svg YouTube Diamond Play Button.svg YouTube Ruby Play Button 2.svg
0.1 1 10 50
Like Nastya 67 49.75 2016 2018 2018 2020
Like Nastya Show 35.7 15.44 2017 2017 2019
Like Nastya ESP 26.2 10.36 2017 2017 2019
Like Nastya Vlog 16.5 6.43 2017 2017 2019
Like Nastya AE 14.1 5.92 2019 2019 2020
Like Nastya PRT 13.2 5.88 2019 2019 2020

[7]

References[edit]

  1. ^ a b "The Highest-Paid YouTube Stars of 2019: The Kids Are Killing It". Forbes. December 18, 2019.
  2. ^ a b c Валерия Позычанюк (August 18, 2017). "От трех до пяти: как дети зарабатывают миллионы с помощью YouTube" (in Russian). RBK.
  3. ^ Болотов, Антон (July 21, 2019). ""YouTube только это и надо" - Пятилетняя россиянка хвастается роскошной жизнью на камеру. И зарабатывает миллионы". Lenta.ru (in Russian). Retrieved October 13, 2019.
  4. ^ Amanda Perelli (February 4, 2020). "Meet Yoola, the company helping YouTube stars like 6-year-old Anastasia Radzinskaya make millions from global business empires". Business Insider.
  5. ^ "How a 6-Year-Old Russian Girl Became YouTube's Most Popular Child Star". Bloomberg. April 21, 2020.
  6. ^ "Top 50 subscribed channels in the world". Social Blade.
  7. ^ The YouTube Rich List

External links[edit]