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Meanlng and Order In Moroccan Soclety:
Three Essays In Cultural Anaiysfs. CLIFFORD QEERTZ, HILDRED QEERTZ, and LAW.
RENCE ROSEN. Photographic essay b y Paul
Hymen. New York: Cambridge University
Press, 1979. xll + 510 pp., figures, tables,
maps, appendix, Index. $35.00 (cloth).
BRlAN SPOONER
Universitv of Pennsylvania
This extremely interesting, readable, and expensive (though reasonably priced for i t s size)
book is apparently designed to stand as the major
ethnographic publication from the field research
program associated with the name of Clifford
Ceertz, which was carried out in Morocco between 1965 and 1971 and has already produced
several books and articles (listed on p 17) It is an
attempt to present the society of a small town,
Sefrou. in the Middle Atlas in northern Morocco
in its cultural and historical context for both lay
and professional readership as a microcosm of
Morocco, the Msghreb, and in a rather vague
way, the Middle East as a whole As a study of a
town in its regional context there is nothing comprehensive enough to compare with it in the anthropological literature on the Middle East, and it
is more sociological, and more comprehensive
and ambitious, than the otherwise comparable
works by geographers such as Gubser [Politics
and Change in A/-Karak, lordan, 1973)
The book is in the form of three separate
essays (plus a photo essay of 64 excellent
photographs). Each essay stands o n i t s own but
bears an obvious relation to the other two; they
progress from the general to the particular
Rosen's comes first and addresses the range of
social identities and concepts involved in the
negotiation of reciprocal relations. The central
and longest essay is by C. Ceertz and focuses on
the suq (bazaar). The third essay, by H. Ceertz,
deals with the family ties and kinship.
One question that immediately arises in the
mind of the reader i s whether the authors might
not have been more successful if they had
prepared three separate and more detailed
monographs to add t o the series of existing
publications from their project. Such a dilemma
faces any scholars engaged in research that i s in
some way joint or related. The solution of
separate monographs would have allowed each
author greater autonomy. By accepting the solution of juxtaposed essays. the first and third
unavoidably lose stature in relation t o the second
-another virtuoso performance from C. Ceertz,
t o whose work their own is in considerable debt.
The book does, therefore, have its unity, but it
is a unity in which the stature of C. Ceertz i s
enhanced at the expense of his collaborators
(whose essays are written in this theoretical
framework and serve to set his centerpiece essay
in a broader context) At a basic, descriptive
level, these two service essays are useful c o n
tributions to the anthropology of the Middle East,
but both would have been much more important
if more attention had been given to their comparative context Rosen's discussion of concepts
and their operationalization often ends in
generalizations that are too abstract and vague,
although his somewhat incidental discussion of
the irrigation system (which once again ignores
the comparative literature and the issues that
other writers on irrigation have addressed) i s important, and there are some good formul?tions
towards the end. H Ceertz's description i s done
in the mode of arguing against something which
we can all guess at but which she leaves uniden
tified. The arguments have been made before by
Peters. Her data are interesting but would have
been better presented in such a way that they
added to our theoretical understanding of the formal aspects of social structure in an Islamic society
For the rest, it i s in the grand Ceertzian style
Ceertzophites will love it; Ceertzophobes may
claim here and there that they cannot find the
sense behind the rhetoric I noted "chaffer," "arbitrager," "reprise" (as a verb). "transaccidental," "Austinian," "perseverhte." ' inimiseration." and "colporteurs" as somewhat
precious tests of the reader's classical education.
and as examples of passages where rhetorical effect appears t o take precedence over meaning
Middle Eastern societv
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copes with diversity by distinguishing with
elaborate precision the contexts (marriage
diet, worship. education) within which men are
separated by their dissimilitudes and those
(work, friendship, politics, trade) where
however warily and however conditionally
men are connected by their differences (p
141)
An example of an outrageously purplethough not altogether unsuccessful -passage
may be found on page 197 where Ceertz i s in
troducing a section on exchange in the bazaar
Often one is moved to ask what it all means-in
terms of social and cultural theory or the history
and society of the Middle East The continual
striving to formulate and describe i s obvious The
familiar Ceertzian twin concept of model of
and "model for" IS there (p 149) and i s more formally stated in the introduction to the book as a
common framework for all three essays
That the systems of meaning, whether highly
explicit like Islam or rather less so like hospital
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ity. in terms of which individuals live out their
lives constitute what order those lives attain
We see social relationships as embodying and
embodied in symbolic forms that give them
structure, and we are concerned to identify
such forms and trace their impact (p 6).
The result in the case of C Geertz’s essay i s a
unique essay on the bazaar as a cultural form-a
total social phenomenon-which will surely be
looked upon as a classic Especially worthy of
mention are passages on the bazaar as an information system and on the Arabic language (pp.
198-212). on insights into the nature of clientship
(pp 218 and 260). and on bargaining (pp
221-229) The section on the Jews (pp 168-1721
must be the best (though brief) ethnographic
piece of writing on Jews in a traditional Middle
Eastern setting The emic breakdown of the
bazaar by institutions and vernacular concepts
(pp 150-164) is memorable and reminiscent of
Gearing‘s structural poses Throughout the book
copious footnotes and annexes go a long way
towards satisfying the professional reader’s interest in further data and comparative sources
(though the system of footnoting leads t o unnecessary repetition of references).
On the negative side, a few points require mention Some of the more specific of these may
simply be due t o the author’s obsession with
words and symmetrical phrasing For example,
although he shows that he understands perfectly
well that Islam is not an exclusively religious institution, he allows himself to make a contrary
point Habus ”were, in short, pious foundations
given wholly over to commercial activities themtelves untrammelled by any sort of pious scruples” (p 131) Although the bibliography (infuriatingly difficult t o check because of the footnote form) is generally excellent, he seems to
have missed works on the Iranian bazaars k g . .
Vieille. Thaiss, and Rotblat) A more significant
and general point although the study was in progress for six years. it was organized (or not
organized) in such a way that data collected at
different times by different people were often not
comparable In the write-up, there i s no recognition of change. which this reviewer finds amazing
tor a study in a developing country in the late
1Y60s and which lead5 me to suggest that the lack
of this dimension may be a function and a failing
of the theoretical framework in which the work is
presented
Little indication i s given of the degree t o which
any of the three authors consider their generalizations to be valid for the world beyond the provincial boundaries within which they worked
They do not demonstrate to us that all the social
uncertainty and ambiguity that they emphasize i s
really different from other societies in space and
time-rather than the function of just another
ethnocentric, albeit very sophisticated. representation of Islam. Their work desperately needs a
comparative context There are hints (e g , p 235)
that we are meant to see the Maghreb. and t o
some extent the whole of the Middle East, as the
cultural context of the book, but the hint is very
vague On the other hand, much that i s general-
ized about Sefrou society sounds reminiscent not
only of other parts of the Maghreb or Middle
East but of premodern Europe and especially
southern Europe No attempt I S made to indicate
what might be distinctive about Sefrou or about
Islamic society
Finally, although this i s not C Geertz s first
published work on the Middle East, it i s the most
substantial and suggests a comparison between
his work and that of the other malor specialists in
the area To what extent does Meaning and Order
in Moroccan Society lead us to compare C
Geertz with, for example. Barth or Peters? Each
of them has contributed valuable ethnography
from specific parts of the Middle East and has
made valuable theoretical contributions The
most obvious difference between them I$ that
Barth and Peters have developed their theoretical
arguments in the Middle East and have seen them
applied elsewhere Geertz brought his framework
ready-made to the Middle East It i s difficult to
see how his ideas have developed as a result of
his Middle East experience
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784
amerlcan ethnologlet
Science and Colonlal Expenrlon: Tho Role of
the Brltlrh Royal Botenlc Gardens. LUCiLE
H. BROCKWAY. New York: Academic Prerr,
1979. xlv + 215 pp., tables, Illustratlonr. appendix, references, Index. 521.00 (cloth).
5JEPHIN C B U N K f R
University of / / / i n o i ~
Urhana
This fascinating book weaves botanical
historical, economic, political. and ethnographic
data from five continents into one of the most
coherent and convincing applications of the
world system perspective to case material that I
have encountered. It does this by clearly and
specifically relating how 19th-century plant
transfers from Latin America were carried out
and how they affected social and economic or
ganization in Latin America. Asia, Africa. and
Europe The book’s theoretical success is ecpe
cially delightful because its centerpiece. and the
pivot of i t s many stories. is a British botanical
garden, Kew, whose ornamental facade and
wholesome recreational functions contrast so
strongly with the sinister and downright ugly rPsults of the politically enforced, unequal PI:
change usually associated with capitalist iniperialism. Far more effectively than any polemi
cal denunciation could do, this book conveys a
strong sense of how much of what i s elegant and
lovely in western European or North American
civilization was developed and sustained by the
appropriation of the human energies and natural
resources of Latin America, Asia, and Africa It is a
tribute to Brockway’s craftsmanship that rhe
does not need to make this point explicitly
The core of Brockway’s analysis i s the role
played by Victorian botanists at Kew in the
transfer of three plants-cinchona, from whose
bark quinine i s extracted, rubber trees (especially