Urvashi Rautela graces the stage of Cannes 2024 in a custom-made fuchsia gown

Urvashi Rautela, renowned for her trailblazing fashion statements, graced the 77th Festival de Cannes with her signature style and panache, leaving onlookers mesmerized with her extravagant ensemble. She stole the spotlight in a fuchsia gown from the exclusive Serene Collection 2024 by Lebanese designers Khaled and Marwan.
Styled by Bono van Peursem, Urvashi's appearance was a masterful blend of opulence and artistry.Adorned with twinkling diamond accents, her hair prop added a regal touch to her ensemble. The custom gown, along with her entire look, reportedly cost a staggering Rs. 7 crores, showcasing the actress's penchant for luxury and exclusivity.

Reflecting on the creation process, Khaled and Marwan expressed their delight at dressing Urvashi. The intricate gown, adorned with rare Argyle diamonds, was a labor of love that took over 10 hours to craft, with meticulous attention to detail evident in every aspect of the design.
“It took us more than 10 hours and nearly 2113 hours to create this exclusively for her. Argyle diamonds are pink diamonds found in the Argyle diamond mines of Australia. On headbands, bracelets, and the dress. These diamonds are pink in color and extremely rare. Of 15 million diamond carats of rough diamonds unearthed from this mine, only 1% were pink," said Khaled and Marwan.

On the work front, after having enjoyed the success of ‘Love Dose 2.0’ with Yo Yo Honey Singh, Urvashi Rautela has massive projects like ‘Welcome 3’ with Akshay Kumar, 'NBK109' with Bobby Deol, Dulqueer Salman, Nandamuri Balakrishna, 'Baap' (remake of Hollywood blockbuster Expendables) with Sunny Deol and Sanjay Dutt, and ‘Inspector Avinash 2’ with Randeep Hooda, Black Rose.