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Report (1)

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Indipendent Learning Centre **We aren't endorsed by this school
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BUSINESS BOH4MO
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Management
Date
May 9, 2024
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7
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Adobe Systems Canada Inc. Managing an organization - Managing millennials in the ideal workplace Khaneal. A Unit 2 Assignment BOH4M About Adobe Systems Canada Inc. Adobe Systems Canada Inc. was founded in December 1982 in Mountain View, California, U.S. The founders were John Warnock and Charles Geschke. They were formally known now as Adobe Systems Incorporated from 1982-2018. Adobe Systems Canada Inc. is a highly respected employer in Canada, with 29,945 employees as of 2023. They are recognized by several prestigious
awards, including Canada's Top 100 Employers (2024), Canada's Top Family-Friendly Employers (2023) and National Capital Regions' Top Employers (2024). They o±er competitive salaries, comprehensive benefits packages, and generous vacation policies, demonstrating their commitment to their employees. Adobe is dedicated to ensuring the well-being of its employees, which is reflected in its flexible working hours, career growth and development opportunities, and its focus on employee development. Moreover, Adobe takes corporate social responsibility seriously, o±ering employee recognition programs and professional growth and development opportunities. For example, Adobe o±ers a variety of online courses, seminars, and workshops to help employees develop their skills and knowledge. According to their website, this was the company's overall work environment rating. Work environment A+ Work Atmosphere & Communications B Financial Benefits & Compensation B+ Health & Family-Friendly Benefits A Vacation & Personal Time-o± A Employee Engagement& Performance A Training & Skills Development A Community Involvement A+ https://reviews.canadastop100.com/top-employer-adobe-systems-canada?_gl=1*1f cthcr*_ga*NDc0NDczNjAxLjE3MDg5ODc5ODc.*_ga_H481FDLVWD*MTcwODk4Nzk 4Ny4xLjEuMTcwODk4ODAxOS4wLjAuMA..#ct100 1
Why Adobe Systems is successful Adobe Systems Canada Inc. has a market capitalization of 246.57 billion dollars. This company has significantly impacted the software landscape through its net worth valuation and continued growth and innovation. This company believes in creativity and empowerment to better its innovation. They have made wise decisions for the company and its employees by continuing to be a successful company and still cutting-edge in its space. Adobe has made innovative product, market, and financial decisions. They've created the desktop publishing revolution with some of their first successful software products for designers. They made intelligent acquisitions to broaden their market and expand into the consumer space. It is laser-focused on ensuring its products remain professional, innovative, and easy to use. Adobe has maintained its focus on creating professional, creative, and easy-to-use products while broadening its market and acquiring other products to expand its portfolio. Adobe's SWOT Analysis of Adobe Systems of their strengths, weaknesses, opportunities and threats is a public record as citations shown below. SWOT Analysis "Strengths ● Portfolio of products ● Global Band Build-up ● Strong marketing base ● Launched applications ● Upgradation in revenue model by bringing in subscriptions Weaknesses ● Feedback game ● Expensive products ● Financial accountability ● Slow-developing video animation products in the market Opportunities ● Digital Marketing ● Microsoft Partnership Threats" ● Privacy ● Threat to security ● Rising Competition ● Source of Applications https://iide.co/case-studies/swot-analysis-of-adobe/ Imagine Being a Manager First, I would prioritize creating a control function that caters to all generations within the company rather than just focusing on the millennial sta±. It's essential for everyone to feel included, as everyone shares similar 2
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goals, such as fair pay, good benefits, and a healthy work environment. The desire for job security is more comprehensive than those under 35; anyone entering a job hopes to succeed and have a long-term career. As a manager, I am committed to ensuring that all employees are fully trained and understand their tasks. I also propose implementing a work Q&A database accessible to all employees, allowing them to ask questions and receive answers on their terms and time without hiding or mustering the courage to ask in person. This approach fosters inclusivity and ensures that no one feels ignored. Providing employees with a professional platform to ask work-related questions helps them feel more connected to the work environment, o±ering managers insights into areas for improvement and recognizing successful practices. Psychological Contract I want my employees to have a healthy, safe, and fair work environment where they feel comfortable speaking up for themselves. Clear communication is crucial to ensure employees understand what is expected of them to succeed. It's essential to clearly explain their benefits and what opportunities are available for career advancement. Providing support for personal challenges related to their jobs can help create a positive work environment and an attitude towards work. This will help employees feel comfortable and motivated to continue working while maintaining a healthy lifestyle. Furthermore, the job emphasizes the importance of maintaining a healthy work-life balance and encourages employees to utilize available resources to support their success. Job posting Job Opportunity #1 From Linkedin: https://www.linkedin.com/jobs/view/enterprise-sales-account-manager-at-adobe-3863 892704/?currentJobId=822330423%2ERetro&originalSubdomain=ca 3
Job Title: Enterprise Sales Account Manager Job ad text: Adobe's Digital Media Enterprise team is looking for a hardworking, proactive Account Manager to ensure that the needs of our Enterprise clients are being supported. The Account Manager is responsible for sourcing and closing new customers and for the end-to-end management of Adobe's existing client relationships. Measures of success include revenue delivered vs. targets, up-sell and optimization e±ectiveness, client satisfaction and retention levels, and contribution to the overall sales team and business unit. We are looking for a hunter in the West region who can demonstrate a history of quota over-achievement and deep customer relationships. (What you'll need ) ● Maintain and grow the existing client base, including expanding new o±erings. ● Drive specific product revenue in the territory. ● Build solid and lasting customer relationships by understanding their needs and business objectives. ● Perform outbound contact with existing customers to sell additional solutions. ● Acquire and maintain a working knowledge of the complete capabilities of our solution o±erings. ● Convert customer challenges into new opportunities ● Maintain an active pipeline of forecasted opportunities to meet monthly, quarterly and annual quota objectives. ● Improve overall customer satisfaction in assigned customer accounts. ● I will work with various Adobe groups (Product, Marketing, Finance, and Engineering) to provide customer feedback and drive regional revenue opportunities. Requirements: ( What you'll need to succeed) ● Minimum 10+ years of proven track record of field account management/account executive experience. ● Proven Track record selling Complex Enterprise Solutions. ● Ability to forge and maintain good business relationships. ● You have demonstrated analytical and computer skills. ● Excellent communication and presentation skills with a top-notch customer service approach. 4
● Proven experience in using quantitative and qualitative analysis to assess customer relationships and make recommendations for each account. ● Ability to remain calm in a fast-paced work environment and to demonstrate thoughtful leadership in assessing problems/ opportunities and recommending an approach to solving problems and pursuing opportunities. ● Ability to work successfully in a team environment with your Adobe ecosystem, including Renewal Specialists, Product Specialists, CSMs, Solution Consultants, and Field Marketing. ● Creative problem-solving approach. ● Experience in selling technology Qualifications: - Account management - Communication - Computer literacy - Customer satisfaction - Qualitative analysis - Creative problem solving - Presentation skills/ presentations - Qualitative research - Customer relationship management As Enterprise Sales Account Manager, I want to make my employees feel more comfortable coming to work and completing their tasks and having a healthy work-life balance to maintain a good and positive work environment and ensure that employees have a workspace where they can fit in a 30-minute work break and a sta± break room to unwind and have co±ee or their lunch or snacks provided in the break room. Somewhere to have a conversation and not stay in one area all day. I want a good response from people who have worked at the company, especially under my guidance, so there is more positive feedback than negative. I also want to inform my sta± that whoever completes all their tasks e²ciently at the end of the month will receive prizes. To keep employees engaged and striving for success for the business and themselves, we o±er them rewards such as gift cards, business merchandise, or extra vacation days for their next vacation. An o²ce administrator would help keep 5
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track of the encouragement prizes, birthdays, holiday parties and o²ce parties for the workplace to ensure everyone feels welcome. People look forward to working at the company and enhancing their experience over time to help them advance in their careers by encouraging cross-training and o±ering seminars. By making the employees happy with their jobs and themselves, they will work harder to make sure they complete all job tasks and, that way, keep everyone productive and on the same page as one another. Recommendation I recommend considering this company. If I were to suggest anything, it would be to continually reassess and adapt their workplaces to align with the evolving needs of employees and the business landscape. This includes reevaluating elements such as equitable compensation, accommodating work arrangements, and extensive benefits to ensure employees are content and motivated to remain with the company. Additionally, it is essential to refresh the work environment every 2-3 years to maintain its vibrancy and attractiveness to employees. Sources 1. https://reviews.canadastop100.com/top-employer-adobe-systems-canada?_gl=1*1fct hcr*_ga*NDc0NDczNjAxLjE3MDg5ODc5ODc.*_ga_H481FDLVWD*MTcwODk4Nzk4N y4xLjEuMTcwODk4ODAxOS4wLjAuMA..#ct100 2. https://iide.co/case-studies/swot-analysis-of-adobe/ 3. https://www.adobe.com/ca/creativecloud/plans.html 4. https://www.bing.com/search?q=why+is+adobe+successful%3F&qs=n&form=QBRE&s p=-1&ghc=1&lq=0&pq=why+is+adobe+successful%3F&sc=11-24&sk=&cvid=9526859C 4DF84EE593ADD1222932434A&ghsh=0&ghacc=0&ghpl= 5. https://www.bing.com/search?q=how+much+is+adobe+systems+canada+inc+net+wor th&qs=n&form=QBRE&sp=-1&lq=0&pq=how+much+is+adobe+systems+canada+inc+n et+worth&sc=8-46&sk=&cvid=82AE7F21F5AF48609D496031A9BB2D63&ghsh=0&gha cc=0&ghpl=&ntref=1&showconv=1 6
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