Cryptocurrencies
YouTube’s CEO Says the Company Will Explore NFT Features for Video Creators
- Google makes first serious foray into crypto collectibles
- YouTube follows announcements from Instagram, Twitter
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YouTube is exploring adding nonfungible token features for its video creators, Chief Executive Officer Susan Wojcicki wrote to the site’s broadcasters on Tuesday.
Although Wojcicki didn’t say exactly what her team is planning, or when, it marks the first time Alphabet Inc.’s Google, YouTube’s owner, is becoming involved with the cryptocurrency collectibles. Several of YouTube’s rivals have already jumped on the trend. Twitter Inc. began letting users post NFTs as profile photos and Instagram is reportedly working on a similar offering, according to the Financial Times.