The Ride

All the songs have kind of become one to me now. With the first album, it was very clear in my head that we had 11 songs. Now we have two albums’ worth. It’s become one big setlist, where you’re jumping from one album to another. It’s made the live show breathe a bit more. When we first released ‘7,’ which is the first song off the new album … people sang that one like it was the first song we’ve ever released. They sing it the loudest in the set now. The biggest difference is seeing it grow. When we play a new song, it doesn’t simmer down; it gets louder. […] We just bought a cheap video camera in the airport on the way over to make the album. Our guitar tech and my best mate, Larry, he filmed all the recording process. He gave it to me on the computer. One night, I stayed up and did it all, making these videos and linked it up to the music. [Later], people were saying, ‘Got any ideas for videos?’ and I just went to that footage and started digging around to see what I could make. We’ve always liked the classic way of being in a band, the way The Beatles used to do it, and the Stones, and the Kinks. If it was music videos, it would be [of] them, playing the songs with their guitars. That was what you got. We really wanted to see what we could do with keeping the whole campaign very to the point and just about the songs. Being a live band, we feel much more comfortable playing live than we do acting.
– McCann on the tour and the video filming via Do The Bay