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Primetime Propaganda: The True Hollywood Story of How the Left Took Over Your TV Paperback – June 26, 2012

by Ben Shapiro (Author)

4.7 701 ratings

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“Vitally important, devastatingly thorough, and shockingly revealing…. After reading Primetime Propaganda, you’ll never watch TV the same way again.”
—Mark Levin

Movie critic Michael Medved calls Ben Shapiro, “One of our most refreshing and insightful voices on the popular culture, as well as a conscience for his much-maligned generation.” With Primetime Propaganda, the syndicated columnist and bestselling author of Brainwashed, Porn Generation, and Project President tells the shocking true story of how the most powerful medium of mass communication in human history became a vehicle for spreading the radical agenda of the left side of the political spectrum. Similar to what Bernard Goldberg’s Bias and A Slobbering Love Affair did for the liberal news machine, Shapiro’s Primetime Propaganda is an essential exposé of corrupting media bias, pulling back the curtain on widespread and unrepentant abuses of the Hollywood entertainment industry.

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Editorial Reviews

From the Back Cover

Primetime Propaganda is the story of how television has been used over the past sixty years by Hollywood writers, producers, actors, and executives to promote their liberal ideals, to push the envelope on social and political issues, and to shape America in their own leftist image.

In this thoroughly researched and detailed history of the television industry, the conservative columnist and bestselling author Ben Shapiro argues that left-leaning entertainment kingpins in Los Angeles and New York have leveraged—and continue to use—their positions and power to push liberal messages and to promote the Democratic Party while actively discriminating against their opponents on the right. According to Shapiro, television isn't just about entertainment—it's an attempt to convince Americans that the social, economic, and foreign policy shaped by leftism is morally righteous.

But don't take his word for it. Shapiro interviewed more than one hundred of the industry's biggest players, including Larry Gelbart (M*A*S*H), Marta Kauffman (Friends), David Shore (House), and Mark Burnett (Survivor). Many of these insiders boast that not only is Hollywood biased against conservatives, but that many of the shows being broadcast have secret political messages. After reading this groundbreaking exposé, readers will never watch television the same way again.

About the Author

Ben Shapiro is founding editor-in-chief and editor emeritus of The Daily Wire and host of "The Ben Shapiro Show," the top conservative podcast in the nation. A New York Times bestselling author, Shapiro is a graduate of Harvard Law School, and an Orthodox Jew. His work has been profiled in nearly every major American publication, and he has appeared as the featured speaker at many conservative events on campuses nationwide, several of those appearances targeted by progressive and “Antifa” activists.

Product details

Publisher ‏ : ‎ Broadside Books; Reprint edition (June 26, 2012)
Language ‏ : ‎ English
Paperback ‏ : ‎ 416 pages
ISBN-10 ‏ : ‎ 006193478X
ISBN-13 ‏ : ‎ 978-0061934780
Item Weight ‏ : ‎ 11.2 ounces
Dimensions ‏ : ‎ 1.1 x 5.2 x 7.9 inches

Best Sellers Rank: #548,130 in Books (See Top 100 in Books)
- #160 in Propaganda & Political Psychology
- #1,182 in Political Conservatism & Liberalism
- #1,680 in Popular Culture in Social Sciences

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4.7 701 ratings

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Ben Shapiro

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Ben Shapiro is editor-in-chief of The Daily Wire and host of "The Ben Shapiro Show," the top conservative podcast in the nation. A New York Times bestselling author, Shapiro is a graduate of Harvard Law School, and an Orthodox Jew. His work has been profiled in nearly every major American publication.

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George Applegate

Seeing behind the matrix

Reviewed in the United States on October 16, 2012

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This is a remarkable book and the story of how it came to be written is telling. The author had to pose as a Jewish liberal in order to get Hollywood insiders to brag about their manipulation of the American viewing public.

This bias is something I have long suspected, which may be why I stopped regularly watching TV 15 years ago. To see the creators of TV shows arrogantly talk about how they successfully propagandized generations of Americans to the liberal way of thinking is alarming. It isn't just that they are intolerant of people with opposing views, they don't even know (or even want to know) what those views are. They surround themselves with like minded people and black list anyone suspected of not being part of their progressive movement.

To them, whatever it is that they believe is unalloyed good. Opposing views (i.e. anyone who disagrees with them) are wrong and possibly evil. They therefore have a moral obligation to inculcate their beliefs into the public, starting when they are just children. Failing to understand opposing views, they create straw men to represent opposition. These straw men they ridicule and belittle in the guise of entertainment. These limousine liberals utterly lack self-awareness. They embody the ultimate in greed: not satisfied with just being fabulously wealthy, famous, and powerful, they also demand to be seen as "good". They congratulate themselves and each other for their good works. They are in fact enemies of the people.

I suspect historians, many decades from now, will compare this to the McCarthy era.

21 people found this helpful

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Gregory L. Robertson

Shapiro writes as a Hollywood insider

Reviewed in the United States on October 23, 2021

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I got the book in the recorded version. The reading was very professional and the information was outstanding. I did not know Shapiro experienced Hollywood up close and had so much inside knowledge. He didn't fit in very well as a conservative.
He goes through the whole history of programming and reveals a clear agenda. More than just selling advertising through good programs, ideology controls the narrative. The book is full of quotes from executives who prove that by what they say.

2 people found this helpful

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Timothy M. Clifton

I have always said that TV and the entertainment industry in general including Hollywood are what I have called “the great Left

Reviewed in the United States on March 2, 2017

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The Liberal Propaganda of the Left and the Control of Hollywood and Your TV.

I have always said that TV and the entertainment industry in general including Hollywood are what I have called “the great Left wing propaganda machine” in which people and events are often portrayed as being the opposite to what they really are. Good and hard working middle class people who live by decent Conservative principles and who prosper as a result of their endeavours through the jealousy of Liberal thought are usually portrayed as being heartless and ruthless ogres who are enemies of society. On the other hand lower and baser types who as a result of leading a footloose and degraded lifestyle occupy the lower levels of society are portrayed as victims and are elevated to near sainthood. In this meticulously detailed and researched book Ben Shapiro calls on his own empirical experience in Hollywood when as a Conservative film script writer he was informed by his agent that, “Your political views will make it impossible for you to get a job in this town”. He was also told that he will be excluded from Hollywood social circles and Hollywood is a very “social” town. He informs us that, “The book makes a case that Hollywood content isn’t merely or accidentally leftist, but is consciously designed by liberal creators and executives to convert Americans to their political cause” and that this was designed to “....set America sliding down the slippery slope away from its Judeo-Christian heritage....”. As far back as 1944 the Conservative film legend Robert Taylor helped to form the Motion Picture Alliance for the Preservation of American Ideals due to his alarm concerning the Liberal Communist activities of certain actors in the Screen Actor’s Guild and he warned that there were some very “un-American” films being made in Hollywood. He also appeared as a witness before the House Committee on Un-American Activities. Walt Disney was a Conservative Republican and was an associate of Joseph McCarthy and worked with J. Edgar Hoover as a secret informant for the FBI against Liberal Communists in Hollywood. Actress Bo Derik has said that, “Actors in Hollywood are ostracised and denied work if they openly support the Republican Party”. Because she is a Conservative and supports the Republican Party she was told in the year 2000 that she will never work again in Hollywood. She also said that Liberals in Hollywood often became violent and nasty when they discover that you are a Conservative. From its very inception Liberal Communism set out to gain total control and ownership of the print and electronic media and entertainment industries in order to constantly saturate our minds and those of our families with a steady and uninterrupted flow of Liberal propaganda and Ben Shapiro tells his readers that, “You’ve been targeted by generations of television creators and programmers for political conversion. You’ll find out that the box in your living room has been invading your mind, subtly shaping your opinions, pushing you to certain sociopolitical conclusions for years”. These select few who run the media get into your living room through your TV for year upon year and they saturate your home and family with Liberal ideas until they become a constant and total part of your very existence and as Ben Shapiro tells us in this excellent book this situation must be improved.

Timothy M. Clifton.

114 people found this helpful

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faye Seroat

Came damaged

Reviewed in the United States on April 5, 2024

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The book was good, though it’s cover came torn in the corner

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Amex

Great for professionals and those tempted by TV in general

Reviewed in the United States on November 9, 2013

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I have started my career on television in the last year of communism in my country, I was inside television as political changes took place and witnessed from within how liberalism, well paid by sponsors overtook the air. 21 years ago there was one TV channel, nowadays the local TV stations are over 100.
To me from a professional point of view the book is extremely interesting, it gives understanding of key process that took place in the history of leading TV programmes of the world - the American ones.
This book is great for anyone who wishes to understand in depth the development of television. I don't always agree with the author as some processes in the development of TV are unavoidable. Conservative TV was doomed to vanish in the past just as typical families.
I am still a journalist and an editor and from editorial point of view I admit the author has balanced all possible angles of views. The book is exciting and gives, it is written in rather popular language and is a great source of information for anyone, tempted to know more about of the core processes in development of television.

9 people found this helpful

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Jennifer J. Hoey

Eye opening

Reviewed in the United States on March 16, 2023

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Ben Shapiro intelligently demonstrates how liberals took over the television industry but he also shows how conservatives can win it back. There is room for both sides on tv and the best shows entertain not preach. He also gives the reader a look into the history of television, which I found fascinating. Ben is objective about this subject and hopes Hollywood doesn't take his book as a criticism but instead as a guide. Ben calls out both the liberals and conservatives on their approach to tv and hopes this will stir them into considering the audience as a whole instead of catering to a select few. I highly recommend this. It is eye opening!

3 people found this helpful

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Alexander Greer

TV Exposed

Reviewed in Canada on July 1, 2020

Verified Purchase

To anyone who has long watched TV shows what this book documents about the left-wing bias is no surprise. It is enlightening to read this from someone who sought a job in Hollywood, and who was able to interview many of the influential liberals in tinsel town. Perhaps Ben should also write a companion book on the same liberal bias in the movies.

Dr. Friedrich Drapal

Medienverständnis verbessern

Reviewed in Germany on February 6, 2019

Verified Purchase

Diese Buch zeigt eine klare Strategie, die von einer bestimmten politischen Seite verwendet, immer wieder in den Medien zu finden ist. Darüber kann man sich freuen, das kann man bedauern: Die Kernfrage ist, ob diese Methode zur Verbesserung der Welt beiträgt oder nur dazu dient eigene Interessen druchzusetzen, die sonst niemendem nützen

One person found this helpful

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Amazon Customer

A young contemperery conservative's humerous and insightful fightback against a perceived Leftist domination of pop culture.

Reviewed in the United Kingdom on November 29, 2016

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Interesting amusing read, short chapters dived by the TV shows he's speaking about at a given time.
Includes and extensive index and undercover interviews with Hollywood producers.

If you Disagree with the preise hol your views up to Mr Shapiro's arguments, it will leave you stronger or smarter and wiser.

5 people found this helpful

Laneill28

AMAZING AND TRUTHFUL

Reviewed in the United Kingdom on March 25, 2021

Verified Purchase

Ben Shapiro at his brilliant witty best!!

Andreas Neumaier

Interessante Fakten

Reviewed in Germany on March 19, 2020

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