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Before RCA Victor

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The Victor Talking Machine Company was an American recording company and phonograph manufacturer, incorporated in 1901. Established in Camden, New Jersey, Victor was best known for its use of the iconic "His Master's Voice" trademark, the design, production and marketing of the popular "Victrola" line of phonographs and the company's extensive catalog of operatic and classical music recordings by world famous artists on the prestigious Red Seal label.

In 1929, the Radio Corporation of America (RCA) purchased the Victor Talking Machine Company, at that time the world's largest manufacturer of phonographs and phonograph records. The company then became the RCA Victor Division of RCA.

The RCA Corporation was a major American electronics company, which had been founded in 1919 as the Radio Corporation of America. It was initially a patent trust owned by General Electric (GE), Westinghouse, AT&T Corporation and United Fruit Company. In 1932, RCA became an independent company after the partners were required to divest their ownership as part of the settlement of a government antitrust suit. An innovative and progressive company, RCA was the dominant electronics and communications firm in the United States for over five decades. Among other achievements, the company created the first nationwide American radio network, the National Broadcasting Company (NBC). But competition, foreign and domestic, brought hard times for the company, which today exists as a brand name only.
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Mike64

Mike64 just nowRemove
It did, @gapgirl. Barraud was paid £50 for the painting and another £50 for the copyright. That doesn't sound like much to me but was apparently worth more than $10,000 in today's dollars. Barraud's later career seems to have consisted mostly of making copies of this painting, but he did produce other works that got respect. There's a nice biography in Wikipedia.

Thanks for the enlightenment, @Mike64! I love this type of trivia; you've contributed another bit to my collection. I hope Barraud received a good price for his painting. It'd be nice if this helped him become better known...did it?

Mike64

Nipper. Francis Barraud, an unknown British artist, painted a picture of his brother's dog, "Nipper", sitting attentively in front of a gramophone. Nipper, a mixed-breed dog with probable terrier ancestry, became the best known dog in the world. The painting, called His Master's Voice, was sold to the British Gramophone Company Ltd. and eventually became the trademarks of both the Gramophone Company and its new American affiliate, the Victor Talking Machine Company in 1901.

This appealing, instantly recognizable image is an example of brilliant marketing. No wonder the RCA never felt the need to change it.
I wonder if that dear little dog had a name. Can anyone enlighten me?

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