Bras

SO MANY BRAS, SO LITTLE TIME

With a wide variety of bras out there, the struggle to find the perfect one can be real – and let’s be honest, not the most enjoyable task. At Maidenform, we’ve made the process as easy and hassle-free as can be. Whether you’re in the market for wireless, underwire, strapless, or anything in between, we’ve got you covered. So, wave goodbye to the headaches of bra shopping, and say hello to a stress-free experience. Afterall, we are the bra experts.

THE BRA DILEMMA

Finding your ideal bra is like matchmaking for your wardrobe. Begin by considering your destination – whether it's a laid-back day in a t-shirt, a glamorous night out, or a workout session. Understanding your shape is essential, that's why we recommend choosing a bra that not only provides the right support but also enhances your natural silhouette. For example: a bralette could be your go-to for those low-cut tops. On the flip side, if you crave extra support and comfort for your everyday wear, a full-coverage bra might just be the winner. Now, the million-dollar question, which bra is your perfect match? It’s really all about personal preference, the occasion, and what your bra goals are.

COMFORT IS KEY

Wearing a comfy bra is important for several reasons. An ill-fitting bra can cause discomfort, pain and skin irritation – leading to shoulder and back pain. Plus, an uncomfortable bra can distract you throughout the day – and who needs that? So, when you’re on the hunt for the perfect bra, pay attention to details like adjustable straps, underwire, and closures to ensure a comfortable fit throughout the day. You deserve to radiate confidence and beauty, so your bra and underwear combo should embody just that.

WHICH BRA STEALS THE SPOTLIGHT?

Wondering what bra style is the ultimate go-to for most women? Look no further than the t-shirt bra. It’s a crowd favorite, and for a good reason. The t-shirt bra is a versatile choice, thanks to its seamless design that effortlessly delivers a sleek look under clothes. Not only that, but t-shirt bras also boast a comfy and natural shape – making them the ideal pick for your everyday wardrobe.

WHAT’S THE MAGIC NUMBER?

There’s no hard and fast rule as to how many bras you should own, but having around 5-10 should cover your bases. Consider including an everyday bra, a comfy t-shirt bra, a reliable sports bra, a fancy or sexy bra for special occasions, and a racerback bra. Of course, the choice is yours, but you know what they say – when it comes to options, the more the better.

FIND YOUR PERFECT FIT

Maidenform's Fit Finder has got your back, helping you nail down your bra size and discover the styles that'll make you feel amazing. Some tips: Check that your bra straps are all good – lying flat, staying put, and not digging into your shoulders. When it comes to the cups, they should provide your breasts with the support they need without any gaps or spillage. And lastly, don’t underestimate the power of the bra band – it’s a real game-changer.