Supercell, the game developer behind Clash of Clans has enlisted Chris Hemsworth and Christina Ricci for a star-studded new campaign.
Cats reject gifts in pursuit of Sheba in latest AMV BBDO ad
Cats are rejecting their owners’ gifts in their unrelenting pursuit for Sheba treats in ‘All They Want is Sheba’, a new campaign by the pet food brand.
Labour spends almost three times more than Tories on political ads
On the wall: how billboards hold a mirror to the nation
Love them or hate them; advertising hoardings, posters and billboards are everywhere. Or are they? MB investigates the social issues highlighted by OOH placement.
Publicis shareholders back Sadoun-led unified board despite rebellion
Shareholders of French agency group Publicis have voted in favour of creating a single unified board after a near unanimous 95% backed the move.
Superdrug marks 60th birthday with landmark Roblox launch
Superdrug is the first health and beauty brand to launch on Roblox with a new branded ‘Superdrug Obby’ obstacle game tying up with the retailer’s 60th anniversary.
Greater Anglia and Stansted Express appoint lead creative agency
Greater Anglia and its Stansted Express have appointed Atomic London as their integrated creative agency of record following a competitive pitch.
Snap and Dentsu team up to leverage AI in new partnership
PayPal follows in Revolut’s footsteps by entering ad sales market
PayPal is set to follow in the footsteps of Chase and Revolut by entering into the advertising sector in a bid to leverage its vast first-party data.
Majority of consumers think brands shouldn’t get involved in politics
More people (41%) feel that brands shouldn’t be involved in politics than the 28% that think they should, according to Havas Media Network’s ‘Year of Elections’ survey.
Watch: BBC’s Euros trailer taps into footie’s unpredictable nature with wild pinball game
BBC Creative has shared its Euros trailer featuring iconic German landmarks and unexpected imagery like footballing Easter eggs, all mimicking the unpredictability of the beautiful game.
Primark donates £250,000 to LGBTQI+ charities in Pride month campaign
PayPal Ads poaches Uber advertising lead
PayPal has appointed Uber Advertising’s vice-president and general manager Mark Grether to oversee its fledgling advertising proposition.
Edinburgh Council bans SUV ads in climate crackdown
Supercell enlists Chris Hemsworth and Christina Ricci for star-studded ad
Supercell, the game developer behind Clash of Clans has enlisted Chris Hemsworth and Christina Ricci for a star-studded new campaign.
Cats reject gifts in pursuit of Sheba in latest AMV BBDO ad
Cats are rejecting their owners’ gifts in their unrelenting pursuit for Sheba treats in ‘All They Want is Sheba’, a new campaign by the pet food brand.
Labour spends almost three times more than Tories on political ads
On the wall: how billboards hold a mirror to the nation
Love them or hate them; advertising hoardings, posters and billboards are everywhere. Or are they? MB investigates the social issues highlighted by OOH placement.
Publicis shareholders back Sadoun-led unified board despite rebellion
Shareholders of French agency group Publicis have voted in favour of creating a single unified board after a near unanimous 95% backed the move.
Superdrug marks 60th birthday with landmark Roblox launch
Superdrug is the first health and beauty brand to launch on Roblox with a new branded ‘Superdrug Obby’ obstacle game tying up with the retailer’s 60th anniversary.
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