Market Access Initiatives (MAI) Scheme is an Export Promotion Scheme envisaged to act as a catalyst to promote India’s export on a sustained basis.

  • Financial assistance is provided for export promotion activities on focus country, focus product basis. Financial assistance is available for Export Promotion Councils (EPCs), Industry and Trade Associations (ITAs), Agencies of state government, Indian Commercial Missions (ICMs) abroad and other national level institutions / eligible entities as may be notified. The funding for each project will be on cost-sharing basis with the sharing pattern ranging from 65% to 50% at the minimum. However, the Empowered Committee may consider enhancement or curtailment of the sharing pattern to permit for territorial or product focus announced in the

More details on MAI Scheme is available at:

https://commerce.gov.in/writereaddata/UploadedFile/MOC_636546562282394611_Market_Access_Initiative%20_Scheme_2018.pdf