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FAQ - New Mover Direct Mail & Digital Marketing | Welcome Wagon
With Welcome Wagon’s New Mover Marketing Program, your business will have the opportunity to greet new movers in the local community before your competition does! Welcome Wagon offers multiple channels, print and digital marketing, to help build brand awareness and loyal customers.
Our dynamic print and digital marketing solutions help automotive, child care, dental, financial, health & fitness, home services, insurance, medical, restaurant, salon & spa, veterinarian, and more business reach new movers.
With Welcome Wagon’s Gift Book, your business will have a custom, full page ad, including compelling offers and an invitation to visit or contact your business. Plus, we offer category exclusivity, which means you don’t have to worry about a local competitor being on the next page. There is also a high quality oversized postcard that you can send as a follow up piece or as a stand-alone piece.
Due to new movers settling in their new residence during the first couple weeks, they might forget or miss the first greeting you sent them. That’s why it’s important to follow up with Welcome Wagon’s Postcards and Follow-up Book. The effective 30 day follow-up Pinpoint Postcard showcases your business’s services, offers, and contact information, creating a demand for your product or service. To reinforce your business’s personal brand, 90 days after move-in, new movers will receive a personalized Follow-Up Book and this serves as a reminder piece, once they have settled into their new home.
Greet new movers with Welcome Wagon’s New Mover Email, Directory Inclusion, and Social Media Marketing! New movers can click your listing with our New Mover Email program to direct them to a landing page created just for your business.
Looking to increase your discoverability and strengthen your online reputation? Your business can be featured in our partner directory, including a map so your new customers can find your location. With the Directory Inclusion, eye-catching images of your services and products will encourage new movers to reach out and learn more bout your business. As part of the directory inclusion, your business will also be featured on our Mobile App for easy on-the-go access. Just another way for the new movers to find your business.
Looking to expand your reach on Facebook and Instagram? Welcome Wagon’s Social Media Marketing program hyper targets demographics on the world’s most used social media platforms, growing your online presence and increasing brand awareness. We also create and post sponsored ads for you in your targeted areas.