Really neat way to hear the difference in devices. The staff is incredibly knowledgeable and friendly, and there's always a cool event going on.
Loved the cube. Great looking store with great staff. Was served very quickly on a busy Saturday afternoon.
SOHO has the most comfort chair among three stores in the NYC. Good to sit down and enjoy free wifi~~
Very bold move making this the first landline-only iPhone. Read more.
Apple's intimate Upper East Side store is inside a renovated Beaux Arts bank building, and they maintained the antique vault as a fitting room for the Apple Watch Edition series. Read more.
The stairs are always a feature in Apple stores and this one is a beautiful glass spiral. Light and airy. Like the space.