The Story Behind All Saints’ Smash Hit: Never Ever
The rise of All Saints
In the late 90s, All Saints became one of the most successful girl groups in the UK music scene. With their unique style and harmonies, they captured the hearts of millions of fans across the globe. Their hit single “Never Ever” is considered a milestone in their career, and until today, their fans cannot get enough of it.
The story of the song
“Never Ever” was written by All Saints’ members Shaznay Lewis and co-written by Robert Jazayeri. Inspired by personal experiences, the song is about heartbreak and the aftermath of a failed relationship. The song has powerful lyrics that encapsulate the pain and vulnerability one experiences after a break-up.
The impact of the song
Upon its release in 1997, “Never Ever” became an instant hit and a defining moment in All Saints’ career. It topped the UK charts for weeks and was nominated for several awards. The song’s success was not limited to the UK; it also made it big in the US, peaking at number four on the Billboard Hot 100 charts.
The inspiration behind the lyrics
Shaznay Lewis was going through a tough breakup when she wrote “Never Ever.” The lyrics reflect her raw emotions and the pain she was going through at the time. In an interview, she revealed, “I poured my heart and soul into this song. I wanted it to be honest and relatable to anyone going through a heartbreak.”
The music video
The music video for “Never Ever” is an iconic one. It tells a story of each member’s relationship in a narrative format. The video was directed by Vaughan Arnell and Anthea Benton, and it was filmed in an old church. The video complements the song perfectly, and it has garnered more than 100 million views on YouTube.
The awards and nominations
The success of “Never Ever” was recognized by various awarding bodies. The song was nominated for Best British Single and Best British Video at the 1998 Brit Awards. In the same year, it also received nominations for Best Pop Performance and Best Pop Song at the Ivor Novello Awards.
The legacy
“Never Ever” remains an important song in All Saints’ career, and it still resonates with people today. It is a timeless classic that has stood the test of time, and it remains a fan favourite. The song’s impact on the music industry is undeniable, and it continues to inspire artists today.
The Conclusion
“Never Ever” is more than just a song; it is a masterpiece that captures the essence of heartbreak. All Saints’ standout hit has touched millions of lives and continues to be an anthem for anyone going through a difficult time. Shaznay Lewis’s honesty and vulnerability in her lyrics, combined with the group’s unique style, created a timeless classic that will be remembered for years to come.
