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Question
I've started my blog a bit more than 6 months ago. I really enjoy writing, I'm not the best when it comes to writing but I'm really interested in my blog subject so it helps a lot. I can spend hours in my room making research and writing. That's not an issue for me. I'm an introvert so blogging is the best format, I've started on YouTube and Tiktok but it was taking so much of my energy and was too stimulating so I've stopped.
I've created a LinkedIn. I've hired a freelance to do community management because it helps to bring traffic to my blog and show my expertise to a broader audience. Also my topics target B2B professionals sometimes so it's important for me to be there. The issue is she's not doing the job properly. She did it the first week but since then nothing. She replies to my email hours later. So I've decided to do it instead these last days. Commenting and talking with a certain tone is so energy consuming for me. I have to ask Chatgpt to help me write stuff. Plus I hate the conversations there, the way everybody is pretending like in Instagram. It's so cringe. I genuinely hate it. I'm not made for handling any type of social media.
Anyway I'm gonna tell her we're gonna stop working together. My question is, am I asking for too much ? I genuinely believe my brand has potential but if I want to grow big I need to be visible. I was very happy to find someone to be in charge of my LinkedIn but now I'm so disappointed. I don't want to hire someone again and have to deal with that a second time. Also as a blog owner do we have to be responsible of social media ? I see a lot of you guys here doing it on their own and I'm thinking maybe I should just take it upon myself and do it.
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If your assistant is not doing her job properly, you could hire someone else instead. There's no need to do it yourselfif you don't want to.
The onky social media I have is facebook. I only use it to keep in touch with a few friends.
Whether you use it or not is a personal decision. I'd rather have few blog visitors than have to deal with social media. Anyway, I decided to sell my blog and go traveling instead. It will be more fun.
Yes I'm going to send her an email beginning next week.
I wish social media wasn't that important, but it is, and my competitors are very active, so if I want to be visible, I have to do it
How much do you pay her and what does she do? I may have someone that can do this.
She's doing 3 hours a week so 75$. I'm looking for a french native speaker.
I don't know any French speakers, unfortunately.
As a french native, I would use a platform like ComeUp to hire a french freelancer, if it could help ✌️
But I feel your pain, I forced myself to be on IG and stuff and it worked well, but after a year now, I'm definitely looking to hire someone because I almost lost all my energy and motivation on it
Yes you can always hire someone else to promote your content, but as you've seen things can go wrong -- and it still requires you monitoring the person.
I'm not a big fan of the socials either, but I go into those platforms with a business mindset -- I'm here to promote my content and build my business. It can help to keep the toxic stuff from impacting to you too much. For me, organic social has been a critical channel for building my blog audience. A necessary evil, so to speak.
Indeed, I was always checking the comments and the posts she was publishing.
This is good advice. Every time I know I have to be active there, I tell myself, this is the game if you want to be successful, so just do it. Maybe I can do it in the long run if I keep that mindset
Social sites links give Google trust signals which helps your blog to gain some traction. Take it as a business, it will help in the long run.
Can you elaborate please?
Social sites like FB, IG, LinkedIn etc., are great to have your initial foundational links to your blog. These sites Google trust and have Domain Authority of more than 90 or like that.
And if you make an account over there, then some of the juice is passed on to your blog albeit you link your blog url on those social sites.
Very interesting thanks