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Rhyme Report

Published on May 7th, 2024 | by Jameelah "Just Jay" Wilkerson

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Eric Bellinger and Sevyn Streeter Set Hearts Aflame in High-Energy Video for “Drop,”

Grammy-winning artist Eric Bellinger continues to captivate fans with his latest release, the amped-up music video for “Drop,” featuring Sevyn Streeter. The third single from his critically-acclaimed album The Rebirth 3, “Drop” has already amassed an impressive 1.3 million streams in the US alone, while the album boasts a staggering 21.8 million US streams. The video’s release also coincides with Bellinger gracing the cover of a prominent magazine this month, a testament to his skyrocketing fame and influence in the music industry. As Streeter explained about the experience of creating “Drop” with Bellinger, “Anytime I have a chance to create with my friends, work never feels like work, and ‘Drop’ was no different! When we recorded the song we knew instantly that it was full of energy and felt like summer, so the video had to be full of life, laughter and movement. Shout out to our director Trinidad James for feeding us nothing but positivity the entire day, and my choreographer Tiffany Simone for giving us movement that both ‘hit’ and felt natural!”

In “Drop,” Bellinger and Streeter deliver an electrifying performance that oozes with chemistry. Set against a backdrop of turned up back-up dancers, the song illustrates the reality of modern love. The infectious hook, If I go and drop, drop, drop these hoes/you gon’ have to drop, drop, drop all yours, speaks to relationships in today’s world, where dating one person at a time is rare. Side pieces may be normal these days, but when you want someone to be ALL YOURS, you better be ready to do the same! Bellinger and Streeter’s magnetic energy shines through, illustrating the irresistible pull of true connection amidst a sea of lightweight encounters.

As Bellinger commented about the new video, “‘Drop’ has been a fan favorite since the album dropped! I knew I wanted to shoot a video from the second we finished recording. Me and Sevyn felt it was necessary to make sure the video felt like the party that the song is, so we also included some fire grooves to keep the energy on 100! I had been talking to my long time friend Trinidad James about directing and taking my creatives to the next level and I knew this was the perfect time to tap him in! Long story short…he delivered!”

Video Directed By: Directed by Trinidad James



About the Author

Publisher and CEO of The Hype Magazine. Follow me on Twitter @HypeJustJay


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