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a subreddit for discussion and information about the TDE Tennessee rapper ISAIAH RASHAD


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the time hasn’t been better for zay to be the face of TDE

i wish he wants this bad enough & the label wants it bad enough for him

zay has the talent, personality & appeal to be face of the label now that kendrick isn’t there

they desperately need a new mascot as black hippy fades into our memories. zay IS that guy.

he’s always been a weird one. cilvia demo is one of THE best hip-hop debuts all time & that was him 12-14 yrs ago

he needs to be marketed HARD & a few forced collabs would do wonders for his appeal. kendrick did it work maroon 5, taylor & imagine dragons

just really want him to receive the recognition his talent deserves. cilvia demo, sun’s tirade & THIB are better catalogs than 90% of these rappers out there

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I think the people who know of him respect his artistry. He may just need a little push promotionally.

I don’t want him doing anything forced. I just want him to keep putting out the music he wants. He has a cult fanbase thats gonna be there anyway.

There’s nothing wrong with taking that Curren$y/underground route. So many rappers haven’t performed well commercially, but are always respected within the culture.

u/andypaak1 avatar

I agree but I don’t want Zay on no Taylor Swift or Maroon 5 tracks

u/Snoo-19679 avatar

Facts. But also like his remix of Phone Numbers was kinda poppy and nice so he could do that shit

He needs a cudi & Billie eilish collab

Just dont listen to them if it happens, yes they will suck, just dont put them in your playlist

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u/dukkhabass avatar

Zay is the coldest. Been slept on way too long

Any person I’ve shown Cilvia demo has loved it. I don’t want zay to go “commercial” if you get what I mean but he needs to be heard and marketed immediately

either zay or q. might be time for a fresher face, so i'm inclined to lean towards zay

Q DID have his commercial run, and now is dropping the best music of his career. he's doing completely fine. I think it's zay's time to shine and go mainstream

tbf, kendrick was gonna be just fine too, OD showed that like 5 years in advance. not that I'm sayin q should be the new big artist tho. as you said he's had his commercial run. i agree, zay is a much better pick mainstream and longevity wise

He has the charisma and talent too. he has a unique style, can make mainstream music, can make great underground music and he got his story too. tde should put the big machine behind him next album

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Tbh Real

u/DistributionSilly267 avatar

Nah man. Lol. It’s more than just musical talent

Not while Q is there or Sza

u/Frickenbat avatar

Zay is my favorite artist of all time, but he’s not gonna be the face of anything.

Facts. We just gotta be okay with that. He’s not for everyone and that’s okay. He’s for us✨

Facts. We just gotta be okay with that. He’s not for everyone and that’s okay. He’s for us✨

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