Pamela Anderson and Sons Showcase Love andLab-Grown Diamondsin Pandora Campaign

Pamela Anderson and Sons Showcase Love andLab-Grown Diamondsin Pandora Campaign

Pamela Anderson and her sons, Brandon and Dylan, star in Pandora's Be Love campaign, showcasing the brand's lab-grown diamond jewelry. The campaign celebrates the transformative power of love and features the trio wearing various Pandora pieces.

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Nitish Verma
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Pamela Anderson and Sons Showcase Love andLab-Grown Diamondsin Pandora Campaign

Pamela Anderson and Sons Showcase Love andLab-Grown Diamondsin Pandora Campaign

Pamela Anderson has joined forces with her sons, Brandon Thomas Lee, 27, and Dylan Jagger Lee, 26, for Pandora's heartwarming Be Love campaign. The family photo shoot, captured by renowned photographer Mario Sorrenti in May 2023, celebrates the transformative power of love while showcasing the brand's stunning lab-grown diamond jewelry.

In the campaign, the trio can be seen wearing various pieces from Pandora's collections, including the Pandora Nova and Pandora Eralab-grown diamondpendants. When asked about his choice of the Pandora Nova Lab Grown Diamond Pendant Necklace, Brandon shared,"It's very delicate and elegant, but it still feels very impactful and close to my heart. "Dylan, who wore the Pandora Era Lab Grown Diamond Pendant Necklace, expressed his appreciation for the stack of diamonds, stating,"It grows in meaning over time and gets better and better as it goes."

Pamela Anderson herself donned several Pandora pieces, including the Infinite Lab-Grown Diamond Bangle and Infinite Lab-Grown Diamond Ring. The campaign beautifully highlights the strong bond between the actress and her sons. When asked which three diamonds represented her family, Pamela touchingly replied, "You, me, and Brandon."

The Be Love campaign, which launched in January 2024, aims to celebrate love in all its forms and features a star-studded commercial with appearances by Chloe Bailey, Halle Bailey, and Selma Blair. Pandora's decision to use lab-grown diamonds aligns with the brand's commitment to reducing its carbon footprint, a cause that resonates with Pamela Anderson's passion for sustainability.

This collaboration marks Pamela Anderson's second partnership with Pandora, following her August 2023 debut of three new lab-grown diamond collections: Pandora Nova, Pandora Era, and Pandora Talisman. The pieces in Pandora's collection range from $290 to $4,450, making them accessible to a wide range of customers.

Pamela Anderson's recent appearance at theMet Galaon May 6, where she wore a stunning chiffon gown by Oscar de la Renta and nearly 200 carats of lab-grown diamonds from Pandora, further solidifies her role as a brand ambassador. The Pandora Be Love campaign featuring Pamela Anderson and her sons is a testament to the enduring power of family bonds and the beauty of love, captured through the brilliance of lab-grown diamonds.