‘Ugly Betty: The Story Continues’ Trailer Released

The trailer for Amazon Prime’s Ugly Betty reboot has been released. The series will be a direct sequel to the original television hit that aired 1999 and 2001. In the reboot, Ugly Betty: The Story Continues, actors Anamaria Orozco (Betty) and Jorge Enrique Abello (Don Armando) will reprise their beloved roles.

The project will be directed by Mauricio Cruz Fortunato, and will follow Betty’s life as mother of her daughter Mila, 20 years after marrying Don Armando. The series will explore Betty’s struggles as she questions if marrying her former boss was the right decision.

When will the show be released?

Producing this series was not easy, since Netflix held the streaming rights to it. However, when Ugly Betty made the move in 2023 to Amazon Prime, a sequel became more likely. The new show, Ugly Betty: The Story Continues, will hit Amazon Prime on July 19, 2024.

Ugly Betty is widely regarded as the greatest Colombian production of all time. It has been streamed in over 180 countries and consistently ranks inside the streaming service’s top 10 most-watched shows. The series is famously popular in Mexico, Argentina, Chile, and Colombia.

The series has been off the air for almost 20 years, but it has continued to captivate audiences with its quirk and humor. In fact, even re-runs of the soap opera have dominated television ratings, and the show has inspired over 20 international adaptations.

This was evident during the COVID-19 pandemic, when RCN, a local channel in Colombia, decided to re-air the soap opera at prime time. In a dire era for the world, Colombians were glued to their screens as if it was 1999 and live-tweeted the show, discussed it with friends, and enjoyed it with their families.

What makes Ugly Betty so special?

Fernando Gaitan‘s masterpiece, Ugly Betty, has been winning the hearts of audiences for more than 20 years. The distinctive feature of the show is the quirky humor and old-fashioned tango music. But on a narrative level, the distinctive nature of Betty’s character was that she was an awkward woman with a weird voice. She was constantly made fun of and put off by her looks.

Despite her ‘ugliness’, audiences empathized with Betty. She won over the country despite the constant challenges she faced on the small screen. Betty has become an icon and an advocate for the meek and mild, and has sparked public debates on prejudice and barriers in society, and how superficial people can often be.