Weikfield Foods has partnered with the cartoon character Doraemon for a new campaign. The collaboration aims to engage children with a contest that runs until September 30th, 2024. The campaign, developed by Network Advertising and produced by Invictus, promotes Weikfield’s jelly products.
“At Weikfield, we don’t just sell products; we craft experiences that linger in the hearts and minds of our consumers. Our India’s first 100% vegetarian Jelly is more than a treat; it’s a portal to boundless imagination and joy. With our latest ‘Weikfield Jelly Campaign with Doraemon,’ we’re not just offering jelly; we’re offering a ticket to the extraordinary!” Ashwini Malhotra, managing director, Weikfield Foods Pvt. Ltd., said.
The ‘Weikfield Jelly Hai Doraemon World Japan Jane Ka Ticket’ contest invites children to create stories or comic strips featuring Doraemon and Weikfield’s jelly. The contest offers a grand prize of a trip to Doraemon World in Japan.
“Doraemon, the lovable robotic cat from the future, is thrilled to announce a delightful new partnership with Weikfield Jellies, aimed at bringing smiles and happiness to children across the nation. The collaboration between Doraemon and Weikfield Jelly represents a celebration of friendship, fun, and adventure. Now, in partnership with Doraemon, we are embarking on a journey to make snack time even more magical for children everywhere,” Bhavesh Solanki, director, Animation International India Pvt Ltd, said.